Browsing: happiness

New World launches campaign to make New Zealand happiest country in the world

New Zealand is currently ranked as the eighth happiest nation in the world, coming in behind the likes of Denmark, Switzerland, Iceland, Norway, Finland, Canada and the Netherlands, according to the latest edition of the World Happiness Report. While certainly a strong showing for our small island nation, New World doesn’t think it’s good enough and has launched a new campaign via Colenso BBDO premised on making New Zealand the happiest nation in the world.