Genesis Energy seems to have a penchant for agencies with numbers in their titles. Hot on the heels of .99 and justONE being appointed the power company’s advertising agency comes news direct marketing and digital agency Twenty has been awarded the Energy Online account – the challenger brand energy business of Genesis Energy.
Browsing: Hamish Travers
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It’s a numbers game as Twenty adds Energy Online to its 2012 haul
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Meet the leaders: the Marketing Association chooses its weapons
Minutes were taken, bad coffee was consumed, plaques were handed out and thanks were given at the Marketing Association’s AGM a couple of days ago. And the end result was a few new yet well-known humans taking up positions on the various boards and networks of ‘your’ association.
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DM: from poor cousin to rich uncle
Optimism was in the air at the New Zealand Marketing Association’s Northern Regional Event today, with the general consensus among some of the country’s bravest and ‘upto’ direct marketers being that with the fancy tools now in the box there’s never been a better time to be in the game.