DraftFCB’s had an impressive run on the awards circuit this year, winning plenty of metal at D&AD, Clio, New York Festivals, Axis and a few others. And it’s added to the cabinet after Kelly Lovelock and Hywel James were awarded the Grande ORCA for their cunning Prime TV ‘Call Girl’ promotion.
Browsing: Hadleigh Sinclair
Over the past year and a bit, Y&R NZ has been undergoing something of a transformation (as its logo said, ‘re-est. 2012’). And, along with a new brand, new sub-brands and a swanky new office in the Auckland CBD, there have also been a host of changes to the staff roster in recent months.
A galaxy of stars/people with faces for radio gathered at Atico Cocina in Auckland yesterday to listen to the year’s best radio ads. And, like last year, when Murray Watt from DraftFCB took both the Grande Orca and the people’s choice awards, and the year before that, Publicis Mojo’s Hadleigh Sinclair and Jack Delmonte walked away with both prizes, a giant cheque and a trip to the Cannes Lions for a very funny Subway campaign that detailed fat-related afflictions such as double chins, cankles and bingo wings.
Jack Delmonte and Hadleigh Sinclair from Publicis Mojo take November’s ORCA for their ‘Low Fat’ Subway campaign, which was a real hit with the judges, and can be credited with inventing the phrase “hairy neck dumplings” as a euphemism for goatee adorned double chins.