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Mercury takes step in more useful direction with Good Energy Monitor—UPDATED
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Despite the huge amount of customer data energy companies have at their disposal, not many of them have used that data well to create useful tools for customers to manage their power consumption. Some might say that’s because it’s in the interests of energy companies for their customers to use more energy, even though it might not be in the best interests of society as a whole. But following in the footsteps of Powershop’s useful online usage meters and hints on how to reduce consumption, Mercury Energy has also come to the utility party with a new product called the Good Energy Monitor, or GEM.