Browsing: Girls’ Night Out

Lindauer drowns in men’s sorrows with the fountain of tears

Lindauer and DDB’s recent tear jerker created a bit of a stir when it was released, with some seeing it as low hanging fruit and others (particularly the female target market) seeing the hyperbole as spot-on. But the piece de resistance of the over the top campaign was a champagne tower that was filled with salty male tears* during the 30 Days of Fashion and Beauty Style Weekend at the Cloud.