articles tagged 'FCB'

Fire and Emergency New Zealand takes away smell to reiterate the importance of smoke alarms

  • Advertising
  • February 16, 2018
  • StopPress Team
Fire and Emergency New Zealand takes away smell to reiterate the importance of smoke alarms

While 'someone took your nose' is typically associated with humour, in the case of Fire and Emergency New Zealand's new campaign, via FCB, a missing nose puts you at risk while you sleep.

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FCB and HPA take drinking moderately to another dimension

  • Advertisement
  • February 7, 2018
  • StopPress Team
FCB and HPA take drinking moderately to another dimension

FCB New Zealand’s new integrated campaign for The New Zealand Health Promotion Agency targets young adults to drink in moderation, and remember their night out.

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How FCB cracked briefs over the Christmas break

  • PopPress
  • January 15, 2018
  • StopPress Team
How FCB cracked briefs over the Christmas break

FCB's creatives might have been away from their desks during the Christmas break but that doesn't mean there were no ideas being generated. The agency created a Christmas Brief Cracker to keep up with clients' needs.

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Story IQ
Story IQ
Story IQ is a brand story consultancy. We help brands uncover the hidden, untold stories ...
Up-and-Comers
Up-and-Comers
We give the mic to the industry's future leaders to hear their thoughts on media, ...
Insight Creative
Insight Creative
Insight Creative specialises in shaping business stories out the core insights that often lie under ...
The Stoppies 2018
The Stoppies 2018
In February (Valentine's Day to be exact), StopPress gathered the industry for an evening of ...
Follow The Money
Follow The Money
Follow the money. It’s an axiom that journalists have believed in for years and a ...
Regional Rundown
Regional Rundown
StopPress takes a trip down the country to see who the audiences and agencies are ...
Beyond the Page 2018
Beyond the Page 2018
In conjunction with the MPA, the Beyond the Page series shows how some of the ...
Beneath the Surface
Beneath the Surface
In this series, brought to you by Microsoft, we talk to a conceptual photographer, illustrator ...
20/20 (tele)vision
20/20 (tele)vision
Media consumption is changing. But by how much?
The Hot List
The Hot List
Our rundown of the hottest shows, brands and creators in New Zealand media. 1. magazine ...
Cannes Lions 2017
Cannes Lions 2017
All the winners, the shortlists and the drama from this year's edition of advertising biggest ...
Merger Mania
Merger Mania
All our stories on the nation's two failed mergers in one place
Bauer Beyond the Page
Bauer Beyond the Page
When it comes to creating branded content, there are few better in the Kiwi market ...
The Indies
The Indies
Over the course of this series of articles, we look at how always-nimble indy agencies ...
AdRoll on automation
AdRoll on automation
Marketing automation is tipped to eventually become the only way advertising is traded in the ...
Game Changers
Game Changers
It’s all about PEOPLE. Join us as we discuss global insights, ideas and innovations from ...
TVNZ-NZ Marketing Awards 2015
TVNZ-NZ Marketing Awards 2015
Celebrating all the winners of the 2015 TVNZ-NZ Marketing Awards.
Future Tense
Future Tense
In a new series, StopPress talks to a range of newsmakers currently trying to shine ...
Beyond the Page
Beyond the Page
In conjunction with the MPA, the Beyond the Page series shows how some of the ...
Up Country
Up Country
In conjunction with News Works, the Up Country series talks with some of New Zealand's ...
Sounding off
Sounding off
As part of a content partnership with MediaWorks, we've asked a few of the company's ...
StopPress Podcasts
StopPress Podcasts
We sit down for a chat with industry leaders to find out what they're up ...

The best of StopPress 2017

  • Advertising
  • December 15, 2017
  • StopPress Team
The best of StopPress 2017

Before we shut down our computers and leave the StopPress comment section unattended (to a degree) over the Christmas/New Year break, we take a look at the highs and lows from the last 365 days with the top 10 StopPress stories.

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Farmers wins November Ad Impact Award with an emotional Christmas story

  • Advertising
  • December 15, 2017
  • StopPress Team
Farmers wins November Ad Impact Award with an emotional Christmas story

The pre-Christmas and summer-themed campaigns meant Colmar Brunton was spoiled for choice when determining the winner of the Ad Impact Award for November but above all, it was Farmers’ ‘Secret Santa’ by FCB that stood out.

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voices

Social scoreboard

Zavy and StopPress have worked together to create a scoreboard that compares how the top 25 traditional media advertising spenders in New Zealand have performed on social media over the past 30 days, updated in real time.

Fleur Head to join Y&R Wellington office

  • Movings/Shakings, brought to you by Marsden Inch
  • December 4, 2017
  • StopPress Team
Fleur Head to join Y&R Wellington office

Y&R has announced the appointment of Fleur Head to the role of managing director in its Wellington office.

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NZDM Awards: JustOne, FCB and Colenso BBDO lead the finalists

  • Awards
  • December 1, 2017
  • StopPress Team
NZDM Awards: JustOne, FCB and Colenso BBDO lead the finalists

The 2017 New Zealand Direct Marketing Award finalists have been announced and it's JustOne, FCB and Colenso BBDO that make the most appearances on the finalist list.

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Pak'nSave wishes New Zealanders a ‘merry Fridgemas’ via FCB

  • Advertising
  • November 24, 2017
  • StopPress Team
Pak'nSave wishes New Zealanders a ‘merry Fridgemas’ via FCB

Pak'nSave has launched its new ‘Fridgemas’ campaign via FCB.

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Ads of the Week: 7 November

  • TVC of the Week
  • November 7, 2017
  • StopPress Team
Ads of the Week: 7 November

A round of applause for Fonterra, Tip Top, Farmers and Air New Zealand.

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Air New Zealand's mockumentary sheds light on plane spotting trend

  • Advertising
  • November 3, 2017
  • StopPress Team
Air New Zealand's mockumentary sheds light on plane spotting trend

Plane spotting enthusiasts Terry and Christine Devit are the face of an entertaining campaign for Air New Zealand by FCB that pokes at Jetstar's flight cuts.

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FCB celebrates its advertising with advertising

  • PopPress
  • October 31, 2017
  • StopPress Team
FCB celebrates its advertising with advertising

Advertising agencies are usually conduits for creativity, sitting in the shadows, telling their clients' stories. Every once in a while, they do however use those skills to do a little self-promotion. And that's exactly what FCB did recently to celebrate its massive haul at the Effies.

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Effies 2017: FCB basks in golden glow, owns the night with Mercury

  • Awards
  • October 20, 2017
  • Erin McKenzie
Effies 2017: FCB basks in golden glow, owns the night with Mercury
Mercury and FCB

Last night, Auckland's Langham Hotel was taken over by advertising and marketing folk eager to celebrate the country’s most effective marketing campaigns at the 2017 NZ Effie Awards. Near 200 entries had been whittled down to 100 finalists before the best of the best were invited to the stage to bask in bronze, silver and gold. Here's the low down of who won what.

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Ads of the Week: 10 October

  • TVC of the Week
  • October 10, 2017
  • StopPress Team
Ads of the Week: 10 October

This week Woodstock, Vodafone and AMI get creative to announce a shift in direction.

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Tom Sainsbury lends his Snapchat skills to Fire and Emergency New Zealand

  • Advertising
  • September 26, 2017
  • StopPress Team
Tom Sainsbury lends his Snapchat skills to Fire and Emergency New Zealand

Comedian Thomas Sainsbury has transformed himself into a range of household items in a new campaign for Fire and Emergency New Zealand, via FCB, to encourage Kiwis to check their alarms.

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Ads of the Week: 26 September

  • TVC of the Week
  • September 26, 2017
  • StopPress Team
Ads of the Week: 26 September

This week The Warehouse, Fresh, and Fire and Emergency NZ show us how it's done.

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