articles tagged 'events'

Events, dear boy, events: why NZ Geographic moved off the page with Photographer of the Year

  • Events
  • November 3, 2014
  • Jessy Edwards
Events, dear boy, events: why NZ Geographic moved off the page with Photographer of the Year

There are plenty of harrowing numbers facing the magazine industry at the moment. But, as the proponents say, magazines are more than just paper. And New Zealand Geographic's Photographer of the Year is a case in point. PLUS: a gallery of the winners.

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StopPress Presents: 'Brand is as brand does', with US brand expert Marty Neumeier—GET IN FOR THE LAST FEW TICKETS

  • StopPress Presents
  • August 26, 2014
  • StopPress Team
StopPress Presents: 'Brand is as brand does', with US brand expert Marty Neumeier—GET IN FOR THE LAST FEW TICKETS

Marty Neumeier, best-selling author, designer and renowned business adviser, is on a mission to "revolutionise the way business does business in the 21st century". And you can find out how he plans on doing that at an event on Friday 29 August where he will share his insights on modern brands and the importance of being credible in an age of transparency.

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Inside: Uno Loco

  • Events
  • June 9, 2014
  • Ben Fahy
Inside: Uno Loco

After around 18 years of fusing art with commerce, events and media company Madant has morphed into Uno Loco. And with clients increasingly looking to create experiences, not just ads, and with events companies increasingly dabbling in other areas, the planets appear to be in alignment for this successful yet under-the-radar business.

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Story IQ
Story IQ
Story IQ is a brand story consultancy. We help brands uncover the hidden, untold stories ...
Up-and-Comers
Up-and-Comers
We give the mic to the industry's future leaders to hear their thoughts on media, ...
Insight Creative
Insight Creative
Insight Creative specialises in shaping business stories out the core insights that often lie under ...
The Stoppies 2018
The Stoppies 2018
In February (Valentine's Day to be exact), StopPress gathered the industry for an evening of ...
Follow The Money
Follow The Money
Follow the money. It’s an axiom that journalists have believed in for years and a ...
Regional Rundown
Regional Rundown
StopPress takes a trip down the country to see who the audiences and agencies are ...
Beyond the Page 2018
Beyond the Page 2018
In conjunction with the MPA, the Beyond the Page series shows how some of the ...
Beneath the Surface
Beneath the Surface
In this series, brought to you by Microsoft, we talk to a conceptual photographer, illustrator ...
20/20 (tele)vision
20/20 (tele)vision
Media consumption is changing. But by how much?
The Hot List
The Hot List
Our rundown of the hottest shows, brands and creators in New Zealand media. 1. magazine ...
Cannes Lions 2017
Cannes Lions 2017
All the winners, the shortlists and the drama from this year's edition of advertising biggest ...
Bauer Beyond the Page
Bauer Beyond the Page
When it comes to creating branded content, there are few better in the Kiwi market ...
Merger Mania
Merger Mania
All our stories on the nation's two failed mergers in one place
The Indies
The Indies
Over the course of this series of articles, we look at how always-nimble indy agencies ...
AdRoll on automation
AdRoll on automation
Marketing automation is tipped to eventually become the only way advertising is traded in the ...
Game Changers
Game Changers
It’s all about PEOPLE. Join us as we discuss global insights, ideas and innovations from ...
TVNZ-NZ Marketing Awards 2015
TVNZ-NZ Marketing Awards 2015
Celebrating all the winners of the 2015 TVNZ-NZ Marketing Awards.
Future Tense
Future Tense
In a new series, StopPress talks to a range of newsmakers currently trying to shine ...
Beyond the Page
Beyond the Page
In conjunction with the MPA, the Beyond the Page series shows how some of the ...
Up Country
Up Country
In conjunction with News Works, the Up Country series talks with some of New Zealand's ...
Sounding off
Sounding off
As part of a content partnership with MediaWorks, we've asked a few of the company's ...
StopPress Podcasts
StopPress Podcasts
We sit down for a chat with industry leaders to find out what they're up ...

All aboard for the telco tell-all

  • Sponsor post
  • June 6, 2014
  • StopPress Team
All aboard for the telco tell-all

Today’s consumers are fickle. It’s becoming harder to find loyal customers who won’t jump ship at the sight of a sweeter deal. They demand more for less, and are more willing than ever to shop around rather than sticking with a ‘preferred’ brand or provider. The telco industry knows this better than most. And you can find out how some of the country's biggest players are dealing with it, differentiating themselves and inspiring customer loyalty and at the MA's next Knowledge Bites event on Tuesday.

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StopPress Presents 'Friends with Benefits': how to put the marketing into social media

  • Events
  • November 13, 2013
  • StopPress Team
StopPress Presents 'Friends with Benefits': how to put the marketing into social media

Hark, seekers of knowledge! Only a few tickets remain for next Tuesday's event. So get yours and avoid a lifetime of bitter regret.

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voices

Social scoreboard

Zavy and StopPress have worked together to create a scoreboard that compares how the top 25 traditional media advertising spenders in New Zealand have performed on social media over the past 30 days, updated in real time.

Made for the small screen: has the currency of social content exceeded the value of the experience itself?

  • Events
  • November 13, 2013
  • Jo Bennett
Made for the small screen: has the currency of social content exceeded the value of the experience itself?

If you see Beyonce in concert, but you didn’t record it on your phone, did it really happen? Jo Bennett says the earned exposure of events often surpasses the live experience and this is forcing marketers to consider the value of events/experiential as an extremely powerful tool for reach.

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Designers indulge in mutual back-patting as Best Awards dished out

  • October 8, 2012
  • StopPress Team
Designers indulge in mutual back-patting as Best Awards dished out

Alt Group's rebrand of the Auckland Art Gallery, Sons & Co's website featuring disembodied limbs and Designworks' slick packaging for Silver Fern Farms were among the major winners at the 2012 Best Design Awards, the Oscars of the New Zealand design world.

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Semi-Permanent tickles Welly's creative streak for first time

  • October 3, 2012
  • StopPress Team
Semi-Permanent tickles Welly's creative streak for first time

Wellington, which fancies itself our arts and cultural capital, will no longer have to miss out on the creative love-fest that is Semi-Permanent.

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Get the skinny on direct marketing success

  • Marketing
  • July 11, 2012
  • StopPress Team
Get the skinny on direct marketing success

Coca-Cola South Pacific, giffgaff and comparethemarket.com from the UK, KidZania from the US and Digital Alchemy from Australia arrive next week to spill the beans to New Zealand marketers on how they've harnessed modern direct marketing to take their businesses to another level.

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