Industry happenings at Eleven PR, Hypermedia, New Zealand Symphony Orchestra, The Sweet Shop, MediaR, Zomato.
Browsing: Eleven PR
For generations, the wallet bulge has protruded, somewhat erroneously, from the side of a men clad in their slim-fit suit trousers. So, in an effort to solve this unsightly problem, the Heritage Bank, Eleven PR and tailor M.J. Bale have colluded in a new spot via Whybin\TBWA Sydney that introduces a suit that removes the need to carry a wallet.
Changes at Saatchi & Saatchi, Tourism Malaysia, Fairfax, The Edge and Hanmer Springs, new business for Sputnik and Pead PR, Fonterra’s rumoured new sponsorship, RIP Richard Clark, kudos for Belowtheline and Award School returns.
As the 25th anniversary of the film How To Get Ahead in Advertising approaches, Kelly Bennett offers some advice on how to avoid being corrupted by the worst excesses of the industry.
New Zealand is a nation built on exports, and historically they’ve come from the primary sector. All going to plan, the country will be exporting more of its IP in the future and that’s what Eleven PR, which was established in New Zealand, launched in Australia less than two years ago and won the PR agency of the year award at last week’s Mumbrella Awards, is planning to do.
Kelly Bennett, the founder and managing partner of Eleven PR New Zealand, has been tapped on the shoulder and will lead the expansion of brand activation, experiential and PR services for the TBWA\ network throughout Asia Pacific.
Nintendo Wii, PS2, PS3, PSP, Xbox … meh, these video game consoles are so like, new millennium. There’s nothing like a good solid game of the old-school favourite, Pacman.