articles tagged 'Driving Dogs'

Learning from the Lions: Cannes chair Terry Savage on emerging trends, the ascent of creativity and how to win gongs

  • Advertising
  • November 29, 2013
  • Ben Fahy
Learning from the Lions: Cannes chair Terry Savage on emerging trends, the ascent of creativity and how to win gongs

The Cannes Lions has become the world's pre-eminent advertising awards ceremony. And its chairman Terry Savage was in Auckland this week where he presented at Colenso BBDO as part of its Love This Speaker series and announced the return of the Young Lions in association with Val Morgan. Here's what he had to say about purpose, creativity, data and competition.

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Cannes Lions 2013: Day 6

  • Cannes Lions
  • June 24, 2013
  • StopPress Team
Cannes Lions 2013: Day 6

The final Cannes medals were handed out over the weekend, bringing the Dumb Ways to Die-dominated show to an end. But it was slim pickings for the Kiwis, with just one bronze to DDB in the final stages.

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Cannes Lions 2013: Day 4—UPDATED

  • Cannes Lions
  • June 20, 2013
  • StopPress Team
Cannes Lions 2013: Day 4—UPDATED

DraftFCB has continued its golden run at Cannes, with Prime TV's Call Girl winning two golds in Radio, while Alt Group takes two silvers in Design.

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Cannes Lions 2013: Day 2, with DraftFCB and DDB in the metal—UPDATED

  • Cannes Lions
  • June 18, 2013
  • StopPress Team
Cannes Lions 2013: Day 2, with DraftFCB and DDB in the metal—UPDATED

The first winners have been announced, and there are a few Kiwi agencies in the money, with DDB NZ winning a prestigious Creative Effectiveness Lion for Steinlager's 'Believe', DraftFCB NZ picking up seven lions so far for Driving Dogs and Call Girl and Colenso BBDO winning gold for Amnesty International's Trial by Timeline. Plus: more Kiwi agencies on shortlists.

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Horse's Mouth: Nick Garrett on the new Axis awards

  • Advertising
  • May 14, 2013
  • Ben Fahy
Horse's Mouth: Nick Garrett on the new Axis awards
Photo: Paul Statham

As chair of the Axis awards committee, Colenso BBDO's managing director Nick Garrett oversaw a few changes to this year's festivities that aimed to make the event more collegial, more credible and more celebratory. So how did that work out for him? Have the changes helped change the perception of the awards among the wider business community? And what about those Driving Dogs?

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Social scoreboard

Zavy and StopPress have worked together to create a scoreboard that compares how the top 25 traditional media advertising spenders in New Zealand have performed on social media over the past 30 days, updated in real time.

DraftFCB unable to get rid of metallic taste, adds One Show pencils to awards haul

  • Advertising
  • May 10, 2013
  • StopPress Team
DraftFCB unable to get rid of metallic taste, adds One Show pencils to awards haul

Last year, Clemenger BBDO's Ghost Chips won a yellow pencil at D&AD the same night it was snubbed at Axis. But this time the planets were in alignment, because DraftFCB's grand axis winning Driving Dogs for Mini and SPCA has also won a prestigious gold pencil in the integrated branding, consumer campaign category at the One Show.

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What happens on Vegas, stays on Vegas

  • PopPress
  • May 10, 2013
  • StopPress Team
What happens on Vegas, stays on Vegas

DraftFCB's senior copywriter Peter Vegas wasn't there in person to see Driving Dogs clean up at Axis (he was in New York collecting a few other awards the campaign had won). But, with the help of a few cardboard masks, he was there in spirit.

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DraftFCB gets creative monkey off its back as Driving Dogs takes top Axis prize

  • Advertising
  • May 10, 2013
  • Ben Fahy
DraftFCB gets creative monkey off its back as Driving Dogs takes top Axis prize

As director and filmmaker Tony Kaye said to the gathered marcomms folk yesterday afternoon during his mad but wise speech, "you've just got to keep making shit". And of all the shit that was made in the past year and a bit in this country, DraftFCB's Driving Dogs for Mini and SPCA was chosen as the best.

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DraftFCB brings home a few bones from New York

  • Advertising
  • May 6, 2013
  • StopPress Team
DraftFCB brings home a few bones from New York

New York was all about the awards last week, with the Clio Awards and New York Festivals announcing their winners. And DraftFCB came way with the most hardware of the Kiwi agencies at both events, winning two golds and two bronzes at Clio and a gold, silver and two bronzes at New York Festivals.

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DraftFCB's Driving Dogs bite down on Yahoo NZ Digital Strategy Awards

  • Awards
  • April 11, 2013
DraftFCB's Driving Dogs bite down on Yahoo NZ Digital Strategy Awards

The awards for DraftFCB's Driving Dogs campaign keep rolling in, this time getting the top gong from Yahoo.

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DraftFCB's top digital dogs

  • Digital
  • March 13, 2013
  • StopPress Team
DraftFCB's top digital dogs

DraftFCB has already won a fair swag of awards for its Driving Dogs campaign, and the accolades keep flowing, with the most recent addition being the Q4 Yahoo Digital Strategy Award.

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Year in Review: Kate Humphries

  • Year in Review brought to you by Marsden Inch
  • January 21, 2013
  • StopPress Team
Year in Review: Kate Humphries

After another year of nurturing, moulding and shaping spongey young brains at Media Design School, course leader Kate Humphries looks back on 2012.

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'No jiggery pokery': DraftFCBers on the Driving Dogs phenomenon

  • Marketing
  • December 12, 2012
  • Skye Wishart
'No jiggery pokery': DraftFCBers on the Driving Dogs phenomenon

When it comes to Kiwi viral sensations, we may have a new champion, because DraftFCB, Mini and the SPCA's campaign that put homeless mutts behind the wheel of a modified Mini has been picked up by most of the world's major media outlets, been the most shared video on BBC three days running, with 225,000 shares to Facebook and 7,900 to Twitter, and ranks as the biggest news event on Campbell Live in its seven-and-a-half year history.

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