M&C Saatchi has been busy with its emergency services accounts this year, with a slightly controversial Police campaign after the earthquake that gained some international media attention and a very personal campaign for the Fire Service. And it’s continued that momentum with two more good efforts, one featuring a few well-lubricated folks at the end of a big night slurring away about the dangers of drinking and frying and another radio campaign to try and stop foreign visitors here for the RWC from having to call 111.
Browsing: Double Cove
M&C Saatchi offers (slurred) words from the wise and patriotic remixes for Fire Service campaigns
Sign of the times: unique campaign promotes safety message to the deaf community
There’s only one word spoken in the Fire Service’s new TVC. But that doesn’t mean there’s a shortage of communication.