In the past five years, the changes to adland have been unprecedented, with the rise of programmatic advertising and digital ad spend. So much so, that the number of practitioners with the required digital skills has been unable to keep up and the resulting skills shortage has until now been filled by churn and those with the skills in demand jumping between companies.
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By combining beautiful illustrations, a simple narrative and highly interactive data – Sadaf Lourie (writer), Riccardo Scott (illustrator), Jarred Bishop (designer/developer) and Alex Gibson (data/developer) have won the May Showcase Award from the Mix & Mash competition – along with a $500 cash prize.
Congrats to Throng TV for launching its first online episode on its website this week. It’s NZ’s first digital portal dedicated to all things TV. Some teething problems with sound but it’s early days and there’s no holding back this gung-ho gang of media wannabes.