Marketing expert Roanne Parker questions Kogan.com’s digital marketing practice after its owner said he would invest to rebuild consumer trust and make Dick Smith’s online offer “better than ever” after taking over the retailer’s online site last month.
Browsing: Dick Smith
We already know you just can’t beat the Mad Butcher’s meat. Now he’s teamed up with Dick Smith to show you just can’t beat their “mad” consumer electronics deals.
Following a competitive pitch involving two other agencies, Carat has been awarded the media planning and buying business for Barfoot & Thompson. But that silver lining comes with a fairly big cloud, because Dick Smith has left the Carat building.