When Kiwi entrepreneur Derek Handley advertised for a new right hand human, his campaign The Shoulder Tap had more than 1000 applicants from more than 30 countries – from billion-dollar hedge fund managers to prison managers to activists. Yes, Handley’s reputation and vision pulled for sure, but there was also some clever Kiwi technology behind the campaign.
Marketing, advertising & media intelligence
Kiwi entrepreneur Derek Handley is on a mission to change the world—and the world of business—through his involvement with The B Team and his own charitable foundation. So he's asking Kiwis to help find someone who can straddle the worlds of venture capital, investment, innovation and sustainability through #theshouldertap campaign.
Derek Handley, co-founder of the Hyperfactory, Snakk Media chair, Sky board member, executive professor at AUT and author of Heart to Start, made the decision to dedicate one year of his life to working alongisde Richard Branson on The B Team, a global leadership force that's on a mission to catalyse better ways of doing business for the wellbeing of people and our planet. Two years later, here's what he's learned.
The return of Karl Fleet, TRN's Carolyn Luey joins the IAB board, Sky TV brings in some new blood, Sugar & Partners adds a couple of names, Born Digital gets a new general manager and Twenty stocks up on staff after a few wins.
Kiwi mobile advertising company Snakk Media's revenue has continued its upward trajectory as more Kiwis get mobile devices and use them to get online.
Kiwi mobile advertising company Snakk Media has released its first annual revenue figures since listing on the New Zealand Alternative Exchange (NZAX) earlier this year, raking in $3,654,346 between March 2012 and March 2013 – an 83 percent growth year-on-year.
Listen: Airbnb user design experience manager Jenny Arden on design building trust, design-thinking and designer-founders
Snakk Media (which listed on the New Zealand Alternative Stock Exchange back in March) has opened a New Zealand sales office, run by former APN group sales manager Rowan Spinks.
New Zealand-based mobile advertising company Snakk Media has more than doubled its unaudited revenue for the October to December quarter from $686,000 in 2011 to $1.439 in 2012, according to an announcement made on the stock exchange.
Derek Handley’s Snakk Media to list on NZAX in March, and he says more NZ tech startups should do the same
At 22, Derek Handley became the country’s youngest ever managing director of a listed company. Around ten years later, he sold The Hyperfactory to US marketing behemoth Meredith. And now, in between helping create the 'future of reading' with Booktrack, he has announced plans to list his latest venture, mobile media specialist Snakk Media, on New Zealand’s alternative stock exchange. He’s also co-founded an organisation alongside Sir Richard Branson called The B Team that aims to find a new and more sustainable version of capitalism. So what does the future look like to him?
Nurture, influence, engage: How Marketo Engage, part of Adobe Experience Cloud, is helping businesses drive revenue
Media start-up Snakk Media, which was launched by Kiwi entrepreneur Derek Handley and digital advertising veteran Andrew Jacobs in Australia in 2010 and offers advertisers a network of channels and technology that allows them to target and connect to consumers through smartphones and tablets, has applied to list on the New Zealand Alternative Exchange (NZAX) in the near future.
King takes a break, Connan James sharpens his lance, Clemas returns for another stint in OMANZ chair, Film Construction signs two up-and-coming Kiwi directors and Derek Handley snuggles up with Richard Branson.
I got three main insights from this week’s Marketing Forum, an annual assembly of New Zealand’s top marketers. Hats off to the Marketing Association which once again pulled in 100-plus of our most senior marketers to compare notes, share war stories and drink modestly. Well mostly.
The hype was real: there was indeed a genuine news item from yesterday’s Marketing Forum, the annual knees up for senior marketers held by the Marketing Association. And the news is the Hyperfactory Handley Future Marketing Scholarship.
In what could only be classified as a tease, Derek Handley, mobile marketing pioneer and the co-founder of recently acquired Hyperfactory, will be announcing a unique global opportunity for New Zealand's leading marketing entrepreneurs at the Marketing Association’s Marketing Forum 2010 on 29 November in Auckland. But you have to be there to find out what it is.