For those of you that thought social media was just for sharing selfies and pretending your life’s way better than it actually is, think again. New Zealand brands and their fans are using the medium for a lot more than that. They are using it together to make things happen. PLUS: we look at examples of crowd-sourcing gone wrong.
Browsing: Crowd Source
Ask and ye shall receive: Kiwi brands crowd-sourcing through social media