Orcon is taking a leaf out of the ‘Politician’s Handbook’ by attempting to mobilise the Kiwi masses through a petition, which aims to break Sky’s hold on the broadcasting rights for live rugby games. The petition is hosted at a microsite called FreeMyRugby.co.nz and draws attention to the fact that only New Zealanders with a Sky subscription—available for $74.75 a month on a Sky basic and sport package—are in a position to watch the All Blacks play live. And while sharing this common knowledge is unlikely to cause a riot, it does draw attention to how the media landscape is changing and how this might continue to impact Sky’s hold sports broadcasts.
Online sports broadcast service Premier League Pass streamed its first games on 17 August, and there have been one or two teething problems. No big deal, says chief executive Tim Martin.
Telecom has announced it’s an official telecommunications and technology partner for PremierLeaguePass.com, meaning it’s able to give discounts and special deals to football fans on its network.