Whilst some agencies are selling out, we decided to buy back.
New Zealand's newest independant agency.
articles tagged 'Colenso'

Effie Awards 2016: Colenso BBDO and FCB lead the pack of finalists

  • Awards
  • September 22, 2016
  • StopPress Team
Effie Awards 2016: Colenso BBDO and FCB lead the pack of finalists

The 2016 NZ Effie Award finalists have been announced by CAANZ after a panel of 150 industry judges narrowed down the entries to a shortlist of 102 across 17 categories.

Read more

Spikes Asia 2015: DDB and Colenso clean up at the awards

  • Awards
  • September 14, 2015
  • StopPress Team
Spikes Asia 2015: DDB and Colenso clean up at the awards

For a small country New Zealand fared well at the Spikes Asia awards held late last week, winning Spikes in most categories, with DDB bringing home two Grand Prix awards and Colenso BBDO bringing home one, as well as winning 'Agency of the Year'. Here’s a rundown of the NZ wins.

Read more

Times they are a changin’: LGBT-inclusive advertising and its value for marketers

  • July 8, 2015
  • Holly Bagge
Times they are a changin’: LGBT-inclusive advertising and its value for marketers

Advertising can be a bit like a mirror, or perhaps more like the Mirror of Erised (cue cheesy reference) from Harry Potter where an idealised version of ourselves is reflected back at us. When targeted well it can be so pervasive that we come to think of advertising scenarios as being normal “Of course I should be wearing those shoes”, “Clearly I need that marble bench top in my kitchen”. Advertisers try to reflect our relationships too, marketing to couples and families. But wouldn’t it be strange to see advertising bypass us, for us to see ads embodying relationships or representations of people that don’t reflect our reality. For the reported 10 to 15 percent of New Zealanders that make up our LGBT community, it has been like this for a long time. But things are changing, the world is slowly but surely progressing, and so is the advertising world along with it. Here are a few examples of advertising that includes this community, and why it would be of interest for advertisers to continue doing so, particularly in light of gay marriage increasingly becoming legalised in more countries.

Read more
topics
Story IQ
Story IQ
Story IQ is a brand story consultancy. We help brands uncover the hidden, untold stories ...
Up-and-Comers
Up-and-Comers
We give the mic to the industry's future leaders to hear their thoughts on media, ...
Insight Creative
Insight Creative
Insight Creative specialises in shaping business stories out the core insights that often lie under ...
The Stoppies 2018
The Stoppies 2018
In February (Valentine's Day to be exact), StopPress gathered the industry for an evening of ...
Follow The Money
Follow The Money
Follow the money. It’s an axiom that journalists have believed in for years and a ...
Regional Rundown
Regional Rundown
StopPress takes a trip down the country to see who the audiences and agencies are ...
Beyond the Page 2018
Beyond the Page 2018
In conjunction with the MPA, the Beyond the Page series shows how some of the ...
Beneath the Surface
Beneath the Surface
In this series, brought to you by Microsoft, we talk to a conceptual photographer, illustrator ...
20/20 (tele)vision
20/20 (tele)vision
Media consumption is changing. But by how much?
The Hot List
The Hot List
Our rundown of the hottest shows, brands and creators in New Zealand media. 1. magazine ...
Cannes Lions 2017
Cannes Lions 2017
All the winners, the shortlists and the drama from this year's edition of advertising biggest ...
Merger Mania
Merger Mania
All our stories on the nation's two failed mergers in one place
Bauer Beyond the Page
Bauer Beyond the Page
When it comes to creating branded content, there are few better in the Kiwi market ...
The Indies
The Indies
Over the course of this series of articles, we look at how always-nimble indy agencies ...
AdRoll on automation
AdRoll on automation
Marketing automation is tipped to eventually become the only way advertising is traded in the ...
Game Changers
Game Changers
It’s all about PEOPLE. Join us as we discuss global insights, ideas and innovations from ...
TVNZ-NZ Marketing Awards 2015
TVNZ-NZ Marketing Awards 2015
Celebrating all the winners of the 2015 TVNZ-NZ Marketing Awards.
Future Tense
Future Tense
In a new series, StopPress talks to a range of newsmakers currently trying to shine ...
Beyond the Page
Beyond the Page
In conjunction with the MPA, the Beyond the Page series shows how some of the ...
Up Country
Up Country
In conjunction with News Works, the Up Country series talks with some of New Zealand's ...
Sounding off
Sounding off
As part of a content partnership with MediaWorks, we've asked a few of the company's ...
StopPress Podcasts
StopPress Podcasts
We sit down for a chat with industry leaders to find out what they're up ...

FCB, Colenso BBDO and Barnes Catmur star in international Effies Index, DDB third in APAC Effies

  • Advertising
  • April 14, 2015
  • StopPress Team
FCB, Colenso BBDO and Barnes Catmur star in international Effies Index, DDB third in APAC Effies

The Effies Worldwide Index was released last week and, after tallying up the points earned through finalists and winners in the local Effie awards shows, FCB New Zealand and Colenso BBDO were ranked fifth and eighth respectively in the individual agency rankings, with Barnes Catmur fifth in the independent agency rankings. PLUS: all the Kiwi wins from the Asia Pacific Effies.

Read more

V Energy gives thousands of fans superhero moments at Armageddon

  • Advertising
  • November 5, 2014
  • Damien Venuto
V Energy gives thousands of fans superhero moments at Armageddon

With the rise social media, the way marketers think about experiential marketing has changed. Not long ago, the term experiential was used as a synonym for on-site promotion and often annoyingly manifested itself as a brand lurking about a car park, shopping aisle or public venue. The fact that consumers can now publish their responses instantly to massive audiences means that brands need to be more strategic about how they incorporate experiential marketing. The experience that they offer needs to be something worth talking about. So, as part of its sponsorship partnership with the Armageddon event, V Energy brought in Colenso BBDO and Beryl to create an experience that fans would be willing to share.

Read more
voices

Social scoreboard

Zavy and StopPress have worked together to create a scoreboard that compares how the top 25 traditional media advertising spenders in New Zealand have performed on social media over the past 30 days, updated in real time.

Movings/Shakings: 5 September

  • Movings/Shakings, brought to you by Marsden Inch
  • September 5, 2014
  • StopPress Team
Movings/Shakings: 5 September

Industry happenings at Clemenger Group, Colenso, Air New Zealand, The Management Company and 3R.

Read more

Crowdsourcing continues: Finch and Colenso give photobombing a V in Waimauku

  • News
  • September 4, 2014
  • Skye Wishart
Crowdsourcing continues: Finch and Colenso give photobombing a V in Waimauku

Photobombing has been given a V, with unsuspecting winery tourists having a homemade bomb packed with tempera powder exploding in their photos. The project is the latest in the “Give it a V” 24-hour series and was shot at West Brook Winery in Waimauku near Auckland last week, and posted on social media and the V website.

Read more

Movings/Shakings: 15 August

  • Movings/Shakings, brought to you by Marsden Inch
  • August 15, 2014
Movings/Shakings: 15 August

Industry happenings at Colenso, the MPA, Ideas Shop, HMC Communications and Colmar Brunton

Read more

Did you ever go to a Colenso Christmas party in the 90s?

  • PopPress
  • June 13, 2014
  • StopPress Team
Did you ever go to a Colenso Christmas party in the 90s?

No? Because Nikki Mandow, the editor of Idealog magazine went to a fair few. She kindly bought in a few of the posters that served as invites for us to have a look at.

Read more

Colenso BBDO takes top prize at Asia Pacific Effies, continues quest for more global work

  • Advertising
  • April 4, 2014
  • StopPress Team
Colenso BBDO takes top prize at Asia Pacific Effies, continues quest for more global work

Just a few weeks after being named agency of the year at Axis, Colenso BBDO has picked up another agency of the year accolade, this time at the inaugural Asia Pacific Effie Awards.

Read more

Agencies encouraged to dump juniors in playful MDS end-of-year show invitations - UPDATED

  • Events
  • November 11, 2013
  • StopPress Team
Agencies encouraged to dump juniors in playful MDS end-of-year show invitations - UPDATED

To celebrate the end of the academic year and show off the soon-to-be graduates, Media Design School (MDS) will be hosting an end-of-year shindig at Ostro Bar on 12 November from 6 to 8pm. PLUS: read about the tongue-in-cheek invitations sent to the agencies. UPDATE: sweet treats sent to agencies to coax employees into attending.

Read more

TVNZ-NZ Marketing Awards: TVNZ Innovation, BNZ YouMoney

  • TVNZ-NZ Marketing Awards
  • October 24, 2013
  • StopPress Team
TVNZ-NZ Marketing Awards: TVNZ Innovation, BNZ YouMoney

BNZ’s rapid development of an online banking platform that ‘works like your brain does’, attracted the difficult to impress youth market to the brand.

Read more

Finding our voice: the rediscovery of BNZ's 'Who Are We' campaign

  • Advertising
  • August 15, 2013
  • Ben Fahy
Finding our voice: the rediscovery of BNZ's 'Who Are We' campaign

These days the idea of New Zealandness is a dime a dozen in advertising. But it certainly wasn't always that way, with British accents and values typically being favoured in the nation's early television advertising. ​Colenso's 'Who are we' campaign for BNZ in 1990 is widely regarded as one of the first to "consciously reflect a distinctive New Zealand identity". And for the first time that full series is available to view online.

Read more

Show your dedication using DB and Colenso's new Facebook campaign

  • Social Media
  • July 30, 2013
  • StopPress Team
Show your dedication using DB and Colenso's new Facebook campaign

Men, show your dedication for your significant others by using DB Breweries Facebook app to let them know – with a video.

Read more

TVCs of the Week: 2 July

  • TVC of the Week
  • July 2, 2013
  • StopPress Team
TVCs of the Week: 2 July

Golf made interesting with death-sport twist and psychology experiments on children.

Read more
Next page
Results for
Topics
Jobs
About

StopPress provides essential industry news and intelligence, updated daily. And the digital newsletter delivers the latest news to your inbox twice a week — for free!

©2009–2019 ICG Media. All rights reserved.
Use of this site constitutes acceptance of our Privacy policy.

Advertise

Contact Vernene Medcalf at +64 21 628 200 to advertise in StopPress.

View Media Kit