articles tagged 'Coke'

Coke on guard against first world addiction

  • PopPress
  • February 20, 2014
  • StopPress Team
Coke on guard against first world addiction

Coca-Cola shows it really does have a sense of humour — and is about more than sugar and caffeine — with a new video suggesting devices usually used for dogs could cure our social media compulsions.

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Inside: Satellite Media

  • Digital
  • February 13, 2014
  • Amanda Sachtleben
Inside: Satellite Media

Satellite Media leaders Nikki Streater and Nick Lowe erased the company line between digital and media before they could foresee the avalanche of devices and channels that would bring the two areas together. Now it's clients that cover a raft of touchpoints — and support its forays into connected retail and events — that interest the company most.

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Share the happiness with new Coke cans

  • PopPress
  • June 4, 2013
  • StopPress Team
Share the happiness with new Coke cans

Coca-Cola's branding for the past few years has been all about "sharing the happiness" (as opposed to sharing its secret ingredients). Taking that point to the next level is a new can design from Ogilvy which twists to reveal two small cans – perfect for sharing with friends or other Coke addicts.

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Up-and-Comers
Up-and-Comers
We give the mic to the industry's future leaders to hear their thoughts on media, ...
Insight Creative
Insight Creative
Insight Creative specialises in shaping business stories out the core insights that often lie under ...
The Stoppies 2018
The Stoppies 2018
In February (Valentine's Day to be exact), StopPress gathered the industry for an evening of ...
Follow The Money
Follow The Money
Follow the money. It’s an axiom that journalists have believed in for years and a ...
Regional Rundown
Regional Rundown
StopPress takes a trip down the country to see who the audiences and agencies are ...
Beyond the Page 2018
Beyond the Page 2018
In conjunction with the MPA, the Beyond the Page series shows how some of the ...
Beneath the Surface
Beneath the Surface
In this series, brought to you by Microsoft, we talk to a conceptual photographer, illustrator ...
20/20 (tele)vision
20/20 (tele)vision
Media consumption is changing. But by how much?
The Hot List
The Hot List
Our rundown of the hottest shows, brands and creators in New Zealand media. 1. magazine ...
Cannes Lions 2017
Cannes Lions 2017
All the winners, the shortlists and the drama from this year's edition of advertising biggest ...
Merger Mania
Merger Mania
All our stories on the nation's two failed mergers in one place
Bauer Beyond the Page
Bauer Beyond the Page
When it comes to creating branded content, there are few better in the Kiwi market ...
The Indies
The Indies
Over the course of this series of articles, we look at how always-nimble indy agencies ...
AdRoll on automation
AdRoll on automation
Marketing automation is tipped to eventually become the only way advertising is traded in the ...
Game Changers
Game Changers
It’s all about PEOPLE. Join us as we discuss global insights, ideas and innovations from ...
TVNZ-NZ Marketing Awards 2015
TVNZ-NZ Marketing Awards 2015
Celebrating all the winners of the 2015 TVNZ-NZ Marketing Awards.
Future Tense
Future Tense
In a new series, StopPress talks to a range of newsmakers currently trying to shine ...
Beyond the Page
Beyond the Page
In conjunction with the MPA, the Beyond the Page series shows how some of the ...
Up Country
Up Country
In conjunction with News Works, the Up Country series talks with some of New Zealand's ...
Sounding off
Sounding off
As part of a content partnership with MediaWorks, we've asked a few of the company's ...
StopPress Podcasts
StopPress Podcasts
We sit down for a chat with industry leaders to find out what they're up ...

The Year in Review: Liz Fraser

  • Year in Review brought to you by Marsden Inch
  • December 14, 2012
  • StopPress Team
The Year in Review: Liz Fraser

While MediaWorks' ownership and debt issues continued to bubble away this year, there were plenty of positives for those working at the coalface, including Four's media brand of the year award and a very successful first run of The Block. Liz Fraser, who moved from MSN and chair of the IAB to take up the role of director of sales and marketing at Mediaworks TV, has her say.

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Fonterra goes out and gets Naked, OMD cries over spilt milk

  • Media
  • August 11, 2010
  • Ben Fahy
Fonterra goes out and gets Naked, OMD cries over spilt milk

There's been plenty of talk around the industry traps recently about both the commoditisation of media and the apparent fragmentation of big clients' business. A lot of it seems to be just that: talk. But not when it comes to the country's biggest company, Fonterra, which has split up its media business, giving Naked Communications the communications, strategy and channel planning work and leaving OMD with the media buying.

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voices

Social scoreboard

Zavy and StopPress have worked together to create a scoreboard that compares how the top 25 traditional media advertising spenders in New Zealand have performed on social media over the past 30 days, updated in real time.

Goaaaallll! Shrubs! Bamercise! Impressions! Surfing! The new world! Book covers! Bad drawings!

  • Woop
  • June 10, 2010
  • Ben Fahy

Coke have a bit of a goal-scoring giggle with Wayne Rooney and Gavin and Stacey's James Corden. Want to find out what your competitors are up to? There's only one real solution: the roving shrub. 50 impressive fake impressions. One ...

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Experiential as anything

  • Advertising
  • May 21, 2010
  • Simon Pound
Experiential as anything

In this week's instalment of Wammo Pound and Mash, come with us on a spiritual journey as we delve into the murky yet increasingly popular realm of experiential advertising.

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Emmy-winning ad produced in NZ

  • Advertising
  • September 14, 2009
  • Frances Chan
Emmy-winning ad produced in NZ

The Coca-Cola ‘Heist’ ad won the best primetime commercial Emmy at the Academy of Television Arts and Sciences' Creative Arts Awards ceremony in Los Angeles on Saturday. It was line produced by Flying Fish in Auckland for Psyop animation studio in Los Angeles. The agency was Wieden + Kennedy ...

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