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articles tagged 'Clemenger'

UPDATE: Auckland Council confirms Clemenger Group, Federation and Ogilvy & Mather as its new partners

  • Advertising
  • May 30, 2017
  • Damien Venuto
UPDATE: Auckland Council confirms Clemenger Group, Federation and Ogilvy & Mather as its new partners

Update: Auckland Council has released an official statement regarding its pitch process, confirming that Clemenger Group, Federation, and Ogilvy & Mather will be providing its advertising and media services from 1 July. PLUS: MBM and OMD will be taking over the media side.

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Movings/Shakings: 6 March

  • Movings/Shakings, brought to you by Marsden Inch
  • March 6, 2015
  • StopPress Team
Movings/Shakings: 6 March

Industry happenings at Clemenger, Y&R NZ, Tourism NZ, News Works, Seven Sharp, 95bFM, 8, NZRetail and eStar.

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Clemenger Group introduces Clemenger Shop, hopes to repeat .99's success

  • Business
  • June 6, 2014
  • Damien Venuto
Clemenger Group introduces Clemenger Shop, hopes to repeat .99's success

Last year, Clemenger Group headhunted ApolloNation’s Troy Fuller and invited him into Colenso’s offices on College Hill to develop the group’s shopper marketing expertise. His expertise resulted in quick momentum and now, only a year later, it has officially unveiled Clemenger Shop as the latest addition to the group.

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Story IQ
Story IQ
Story IQ is a brand story consultancy. We help brands uncover the hidden, untold stories ...
Up-and-Comers
Up-and-Comers
We give the mic to the industry's future leaders to hear their thoughts on media, ...
Insight Creative
Insight Creative
Insight Creative specialises in shaping business stories out the core insights that often lie under ...
The Stoppies 2018
The Stoppies 2018
In February (Valentine's Day to be exact), StopPress gathered the industry for an evening of ...
Follow The Money
Follow The Money
Follow the money. It’s an axiom that journalists have believed in for years and a ...
Regional Rundown
Regional Rundown
StopPress takes a trip down the country to see who the audiences and agencies are ...
Beyond the Page 2018
Beyond the Page 2018
In conjunction with the MPA, the Beyond the Page series shows how some of the ...
Beneath the Surface
Beneath the Surface
In this series, brought to you by Microsoft, we talk to a conceptual photographer, illustrator ...
20/20 (tele)vision
20/20 (tele)vision
Media consumption is changing. But by how much?
The Hot List
The Hot List
Our rundown of the hottest shows, brands and creators in New Zealand media. 1. magazine ...
Cannes Lions 2017
Cannes Lions 2017
All the winners, the shortlists and the drama from this year's edition of advertising biggest ...
Merger Mania
Merger Mania
All our stories on the nation's two failed mergers in one place
Bauer Beyond the Page
Bauer Beyond the Page
When it comes to creating branded content, there are few better in the Kiwi market ...
The Indies
The Indies
Over the course of this series of articles, we look at how always-nimble indy agencies ...
AdRoll on automation
AdRoll on automation
Marketing automation is tipped to eventually become the only way advertising is traded in the ...
Game Changers
Game Changers
It’s all about PEOPLE. Join us as we discuss global insights, ideas and innovations from ...
TVNZ-NZ Marketing Awards 2015
TVNZ-NZ Marketing Awards 2015
Celebrating all the winners of the 2015 TVNZ-NZ Marketing Awards.
Future Tense
Future Tense
In a new series, StopPress talks to a range of newsmakers currently trying to shine ...
Beyond the Page
Beyond the Page
In conjunction with the MPA, the Beyond the Page series shows how some of the ...
Up Country
Up Country
In conjunction with News Works, the Up Country series talks with some of New Zealand's ...
Sounding off
Sounding off
As part of a content partnership with MediaWorks, we've asked a few of the company's ...
StopPress Podcasts
StopPress Podcasts
We sit down for a chat with industry leaders to find out what they're up ...

Movings|Shakings: 25 March

  • Movings/Shakings, brought to you by Marsden Inch
  • March 25, 2014
  • StopPress Team
Movings|Shakings: 25 March

Industry shuffles at Cadbury, Saatchi & Saatchi NZ, the All Blacks, BrandWorld, Clemenger, RAPP and Word of Mouth.

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Shocking? Funny? Sure, just make sure you've got a point

  • Advertising
  • September 20, 2013
  • Amanda Sachtleben
Shocking? Funny? Sure, just make sure you've got a point

A great ad idea is nothing more than a cliche if it doesn't achieve a specific outcome. And it doesn't hurt to tap into the mood of a nation or hold a mirror up to people's weird and wonderful behaviour if you want your ad to work. Those are some of the messages from Clemenger Sydney creative director Rebecca Carrasco, visiting for last night's News Works Newspaper Advertising Awards.

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voices

Social scoreboard

Zavy and StopPress have worked together to create a scoreboard that compares how the top 25 traditional media advertising spenders in New Zealand have performed on social media over the past 30 days, updated in real time.

Inside the ideas machine: the evolution of Colenso BBDO

  • Advertising
  • June 4, 2013
  • Ben Fahy
Inside the ideas machine: the evolution of Colenso BBDO

After a stellar 2012 on the awards front, Colenso BBDO was named the world’s best advertising agency by the Big Won report. And it aims to stay at the top. In an article that originally appeared in NZ Marketing, Ben Fahy talks commercial creativity, Kiwi clobbering machines and the increasing importance of IP with Nick Garrett and Nick Worthington.

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Clemenger Group sends Mailshop into private hands

  • Direct
  • May 3, 2013
  • Ben Fahy
Clemenger Group sends Mailshop into private hands

A few weeks back, Clemenger Group chief executive Jim Moser was welcoming a new business to the family as justONE was fused with .99. And now he's farewelling one of the family after selling direct mailhouse and digital print provider Mailshop back to managing director Deidre Ross.

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Fly Buys installation filled with 60,000 Jaffas for jafas

  • Outdoor
  • April 30, 2013
  • Sim Ahmed
Fly Buys installation filled with 60,000 Jaffas for jafas

We at StopPress are strong believers in the power of confectioneries as a marketing tool and it seems Fly Buys agrees with us. The loyalty rewards company has installed a giant vending machine in the Britomart Transportation Centre providing Auckland commuters with 60,000 Jaffas.

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Movings/Shakings: 14 August

  • movingsshakings
  • August 14, 2012
  • StopPress Team
Movings/Shakings: 14 August

Word-of-mouth agency Soup launches in New Zealand (and, appropriately enough, starts with a campaign for cat broth), Steve Tindall sleeps with the enemy, two for Tangible as Primary shacks up with PGG Wrightson, Clemenger Group opens up the Young Talent Programme for 2013, greener pastures for Fenella Humphreys, Jessica Mathias joins Pead and Hayden Hare joins Flava.

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Selling the asset sales: agencies preen for big Treasury account

  • Advertising
  • January 19, 2012
  • Ben Fahy
Selling the asset sales: agencies preen for big Treasury account

It was not without a sigh and a grunt that agencies with relaxation on their minds received a notice from the Treasury on December 15 asking for interested parties to put their hands up if they wanted to work on the 'extension of the mixed ownership model' account. They obviously don't know Christmas is a time of reflection for the marcomms industry. But it seems the biggest live pitch at the moment (aside from the decision on Vodafone, which is still thought to be in the hands of the global bods), is now down to the shortlist stage.

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Ad campaign targets drug-affected drivers

  • Advertising
  • January 15, 2012
  • Cath Winks
Ad campaign targets drug-affected drivers

A new road safety campaign uses hidden camera footage to reveal the unscripted responses of ordinary New Zealanders finding out they are being driven around by someone high on drugs. The ads, produced by Clemenger, are the start of a multi-channel campaign aimed at reducing the harm caused by drugged drivers.

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Colenso leads Caples finalists, wins big at Digital Media Awards Asia

  • Advertising
  • November 28, 2011
  • StopPress Team
Colenso leads Caples finalists, wins big at Digital Media Awards Asia

The finalists of the direct and interactive marketing showcase that is the John Caples Awards have been announced, with Colenso on top from the local shops with 18 nods, followed by DDB and Rapp Tribal with nine, DraftFCB with seven, AIM Proximity and Republik with three, and .99, Publicis Mojo, Clemenger BBDO and Special Group on one. And in other awards news, Colenso dominated the Digital Media Awards Asia awards recently with two golds and three silvers, while Naked won silver for Powerade Challenge and Rapp Tribal won bronze for Telecom.

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And then there were four: Tourism New Zealand pitch reaches pointy end

  • Advertising
  • October 20, 2011
  • Ben Fahy
And then there were four: Tourism New Zealand pitch reaches pointy end

Tourism New Zealand put out a call for entries for a new agency in early September and, while TNZ's Justin Watson made a commitment not to disclose the pitch list as "some of them might have conflicts", it's thought to have been whittled down to four: Clemenger Group, Droga5, Publicis Mojo and TBWA\.

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Stop, Maritime: DraftFCB chosen to change Kiwi boating behaviour

  • Advertising
  • May 16, 2011
  • StopPress Team
Stop, Maritime: DraftFCB chosen to change Kiwi boating behaviour

DraftFCB may have missed out on the big NZ Post account after it was beaten to the letterbox by Clemenger BBDO, but it can take some comfort in the fact that it has just won another piece of guvmint business, taking the Maritime New Zealand account off Mission Hall after a four-way pitch. 

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Wandering marcomms bedouins find gainful employment...

  • Advertising
  • May 3, 2011
  • StopPress Team
Wandering marcomms bedouins find gainful employment...

...as TBWA\ makes a couple more significant hires; Radio New Zealand splits up its Morning Report hosts; Clemenger Group continues to nurture youngsters after its inaugural Graduate Programme proved a success; Carat hunts for a new general manager; another old hand joins The Pond's freelance ranks; Mango adds a trio to its events team; and the Ministry of Economic Development signs up an event advisor.  

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