New Zealand’s territorial waters are 15 times larger than our land mass, but just 0.3 percent of that area is fully protected in marine reserves, compared to around 20 percent of our land with equivalent status. And as part of a campaign to change this unbalanced attitude and eventually get 30 percent of our waters signed up as marine reserves, the WWF and its agency partner Ocean Design have enlisted some of the country’s leading creative minds to share their views on what New Zealand’s seas mean to them. And it’s asking Kiwis to do the same.