Browsing: Carl’s Jr
The latest batch of Advertising Standards Authority’s upheld deals a blow to V Energy, Countdown and Carl’s Jr.
There was a bit of kerfuffle recently when Carl’s Jr. had its American television commercial promoting its new Memphis BBQ Burger banned from television in New Zealand by the Commercial Approvals Bureau for using sexual appeal in an exploitative and degrading manner to sell an unrelated product. It responded by running a digital campaign driving people to view the ad on its YouTube channel. And it’s continued to embrace the controversy, with Special Group letting imaginations run wild by repurposing the TV commercial for radio.
Burger joint’s ad promoting new burger using two quite attractive women with BBQ tongs gets rejected by ad authorities. Restaurant Brands CEO says the company will look at other mediums to promote the company.