There are currently thousands of tourists gallivanting around New Zealand, and many of them are freedom camping. Mostly, that’s a positive thing. But in some cases it leads to the inevitable negative stories about disrespectful visitors leaving a trail of filth behind them. Over the past 18 months, a team of mobile gurus has been trying to remedy this by plugging the information gap that currently exists with a free location-based app called Campermate that offers information about nearby rubbish bins, campgrounds, toilets and other amenities. And two of them are trying to get visitors to download it by heading on the ‘2-egg roadtrip’ and bribing them with free food.
Mobile homes meet mobile phones as Campermate tries to clean up the countryside