Browsing: Brightcove

Supplying Ondemand: TVNZ’s Tom Cotter on the free-to-screen evolution

There are a few major trends in TV consumption at the moment and they seem almost diametrically opposed, with second screening leading to an increase in the popularity of programmed ‘event TV’ that can be discussed with the community, and technology that allows viewers to watch content on their own terms. TVNZ is tapping into the former with its range of existing shows and its new branded content initiative, and, as TVNZ’s general manager of digital media Tom Cotter says, the latter is being taken care of with some big changes to its Ondemand platform, including a Samsung Smart TV solution and the region’s first ever iOS and Samsung apps.