Movings & Shakings
Movings/Shakings: 11 July
Industry happenings at Trade Me, the Herald, MediaWorks, New Zealand Rugby, and BKA Interactive.
Industry happenings at Trade Me, the Herald, MediaWorks, New Zealand Rugby, and BKA Interactive.
It’s not uncommon to hear media owners talking up the benefits of their specific media channels—and occasionally giving competing media channels a serve. It’s less common to see agencies doing it. But Auckland interactive agency BKA has given it a nudge, putting up a cheeky—and perhaps slightly ironic—billboard on its building on Great North Rd in Auckland to show that it’s actually “better than a billboard”.