Browsing: Bizzone

Pitching for the rugby pitch

If you’re a clever cookie you’ll be sure to take advantage of the economic juices that will come flowing from the sporting fiasco that is the 2011 Rugby World Cup (RWC). After all, the event is expected to bring at least 60,000 visitors and about 2000 media to the country, resulting in an economic benefit for Auckland of an estimated $267 million.