A New Zealand-created app that auctions items by dropping the prices during a 60-second countdown is about to take on the lucrative US sporting market. We chat with Dropit co-founder Peter Howell about how the app works, as well as why it’s setting its sights on international markets.
Sky has extended its offering to its Sky Sport customers, with a Sport Highlights app that allows them to keep up to date with the best of their favourite sport without tuning into the games.
An app, still in its infancy, called Sidekicker is looking to use technology to well and truly disrupt the temping industry. Here’s its story.
If you were wondering where that bright floodlight was coming from that was beaming up into Auckland’s night sky was last weekend, well look no further. It was merely ANZ, marking the launch of the next phase of its Olympic campaign, which has seen it release a brand new app where users can send Olympians messages through the stars (yes, you heard correctly) as well as another TVC by True promoting the app and creating anticipation for the Rio games, which kick off early next month.
The New Zealand Blood Service has launched a heart-warming campaign for World Blood Donor Day, bringing forward people whose lives have been saved from donated blood to say ‘thank you’ to donors. The launch coincides with the service’s new app, which has been upgraded with a range of new features to make it easier for New Zealanders to give blood.
Mastermind is set to return to screens on Sunday, with many Kiwi viewers expected to tune in. And with a new Mastermind game, TVNZ is letting the audience do more than just yell at the screen.
Following news reports of another horrific dog bite in Auckland, Pedigree decided to bring its campaign—originally planned for release later this week—forward by a few days. We chat to the team at Colenso BBDO about why it’s so important for New Zealanders to learn more about dog behaviour.
After only eight weeks in development Flick Electric Co. released a new app this week, called Choice, that gives Kiwis information about the carbon impact of the electricity they are using in real time.
Have you ever felt that ‘buzz’ after launching a new campaign, seeing the name of your brand splashed all over social media? Well now there is the opportunity to feel it more literally than you ever imagined, thanks to Vibrundies, powered by Gladeye.