A New Zealand-created app that auctions items by dropping the prices during a 60-second countdown is about to take on the lucrative US sporting market. We chat with Dropit co-founder Peter Howell about how the app works, as well as why it's setting its sights on international markets.
Marketing, advertising & media intelligence
Sky has extended its offering to its Sky Sport customers, with a Sport Highlights app that allows them to keep up to date with the best of their favourite sport without tuning into the games.
An app, still in its infancy, called Sidekicker is looking to use technology to well and truly disrupt the temping industry. Here's its story.
If you were wondering where that bright floodlight was coming from that was beaming up into Auckland’s night sky was last weekend, well look no further. It was merely ANZ, marking the launch of the next phase of its Olympic campaign, which has seen the release a TVC via True and new app that allows users to send Olympians messages through the stars (yes, you read correctly).
NZ Blood reveals the happy faces of those saved by donors, draws attention to clever new app—UPDATED
The New Zealand Blood Service has launched a heart-warming campaign for World Blood Donor Day, bringing forward people whose lives have been saved from donated blood to say ‘thank you’ to donors. The launch coincides with the service's new app, which has been upgraded with a range of new features to make it easier for New Zealanders to give blood.
Mastermind is set to return to screens on Sunday, with many Kiwi viewers expected to tune in. And with a new Mastermind game, TVNZ is letting the audience do more than just yell at the screen.
Listen: Airbnb user design experience manager Jenny Arden on design building trust, design-thinking and designer-founders
Over 450,000 Australian children were victims of cyber bullying in 2013, and now the online tool Reword is taking a stand.
Following news reports of another horrific dog bite in Auckland, Pedigree decided to bring its campaign—originally planned for release later this week—forward by a few days. We chat to the team at Colenso BBDO about why it's so important for New Zealanders to learn more about dog behaviour.
After only eight weeks in development, Flick Electric Co. released a new app this week, called Choice, that gives Kiwis information about the carbon impact of the electricity they are using in real time.
The closest thing to making love to your brand: Gladeye's 'Vibrundies' let you feel the sweet buzz (literally)
Have you ever felt that ‘buzz’ after launching a new campaign, seeing the name of your brand splashed all over social media? Well now there is the opportunity to feel it more literally than you ever imagined, thanks to Vibrundies, powered by Gladeye.
Nurture, influence, engage: How Marketo Engage, part of Adobe Experience Cloud, is helping businesses drive revenue
Dropit hopes punters and retailers will say yes to 'no reserve' and sign up to take part in reverse auctions. Last week, Dropit soft-launched its auction website where items have no reserve price. However, this is a good thing for the punter because the longer the auction lasts, the cheaper the item becomes. We chat to the company's chief executive and marketing manager Peter Howell about how this all works.
Tangible memories: Warehouse Stationery partners with Printicular, looks to tap into the enduring appeal of photographs
A kiwi app combines the tangible with the digital in collaborating with Warehouse Stationery to let New Zealanders print photos from their phones.
A new app from UK luxury car brand Bentley lets drivers design their own vehicle according to their emotions. Well kinda.
We're quite partial to the Monster Detector app here at StopPress, which lets kids (and maybe a few adults) rest easy after a quick scan of the bedroom. And to promote the Halloween launch of indie New Zealand film The Deadroom, Centron Pictures and Stun have employed some similar technology, creating a 'paranormal investigation' app that shows ghostly activity in your photos.
SelfieJobs, a Stockholm-based startup, is shaking up the recruitment industry with an app that approaches recruitment and job hunting in much the same way that millennials are going about dating. The app requires users to pitch a 22-second pitch video and then swipe through available jobs in their region.