Browsing: ANZ

News
Tiny treasures
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British artist Willard Wigan, who is renowned for his tiny sculptures, ventured to New Zealand recently as part of ANZ’s latest campaign. And this clip from TBWA\ and Kontent looks at what he got up to.

News
From ATM to GAYTM
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ANZ is a long-time supporter of Sydney’s Gay and Lesbian Mardi Gras. And it became a principal partner this year. So, to celebrate that upgrade, promote diversity and ensure it gets its fair share of the pink dollar, it’s given ten ATMs throughout the city a proper jzushing.

News
ASB, ANZ add to business tech services
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ASB and ANZ are the latest banks to add to their portfolio of technology-based services for businesses, with ANZ joining the group offering a mobile payments app and ASB developing a service to streamline the accounts receivable process.

News
Nostalgia’s not what it used to be
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#Flashbackfriday seems to be a thing on Twitter. And a few socially-aware brands are joining in the fun so we can laugh at the past. For example, this quality Air New Zealand ad from the ’60s imploring New Zealanders to fly south and do the twist on a mountain-top, or ANZ’s classy, fashion-forward print ad.

Movings & Shakings
Movings/Shakings: 20 May
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A new management structure at Yahoo New Zealand, Contact and Triathlon NZ part ways, PRINZ announces a life member and a few fellows, MYOB names new public affairs manager, ANZ acknowledged again for the National Bank merger, Beyond Wen wins Images and Sound film prize and Purple Sherbert adds some more fizz.

Opinion
Year in Review: Jenny Stiles
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The newspaper industry has certainly had better years than 2012, with a continuing shift away from paper by readers and advertisers, big losses and restructures for the major players in this market and the spectre of the Leveson Enquiry hanging over print journalism. But there was still plenty to celebrate. News Work’s new business and marketing manager Jenny Stiles sounds off.

Opinion
The Year in Review: Matt Pickering
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When it comes to mergers, it doesn’t get much bigger than ANZ shutting the stable door on the National Bank. Everyone knew it was coming eventually, but having to say goodbye to the much-loved stallion still came as a shock to many. And from the relatively smooth IT switchover (thought to be the biggest IT project this century in New Zealand) to the roll-out of the different phases of communications, most would agree they did a pretty bloody good job of it. Matthew Pickering, head of retail marketing, pipes up.

Opinion
The Year in Review: Louise Bond
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With five golds at the Media Awards, a host of Yahoo DSA gongs, big campaigns for Vodafone, Instant Kiwi and ANZ, a re-signed agreement with Unilever and a new gamified planning system about to come onstream, Spark Group has had plenty to crow about this year. Chief executive Louise Bond takes the wheel.

News
Come to the carrot
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We’ve featured plenty of bank ads in recent weeks on StopPress. But this one’s a bit different. And while ANZ is doing it’s utmost to retain customers around the country after the National Bank announcement, it might not have to do quite as much in Ohakune to keep them loyal, as this cult-like classic shows.

News
Banks to National Bank customers: ‘Pick me! Pick me!’
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TSB managed to get itself on TV remarkably quickly after the announcement of the National Bank/ANZ fusion with a message aimed directly at the customers who see the rebrand as an opportunity to switch. And, as expected, the rest of the banks were close behind with their own various overtures.

News
National blank: inside the black stallion’s trip to the knacker’s yard
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The vultures have been circling for a while now, and the official announcement that the National Bank brand is finally heading for the knacker’s yard and will be folded into its Australian-owned parent bank ANZ over the next two years, with remaining branches rebranded at an estimated cost of $100 million, marks what will be one of the biggest changes to the financial marketing landscape in over a decade. NZ Marketing ran a cover story on the looming disappearance of the black horse and what kind of treasures were up for grabs back in May. Here’s an edited version of that story.

News
New name, same story as Ipsos reigns supreme at Effies of the research world
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Just as New Zealand’s advertising industry is world renowned, so too is the local market research industry, routinely succeeding in the face of tight budgets, big tasks, and an ever-increasing need to do more with less. And the people and companies behind some of the industry’s recent achievements were acknowledged at the 7th biennial Market Research Effectiveness Awards at the Hilton last week, with Ipsos coming out on top as the supreme winner for the third time in a row.

Movings & Shakings
Movings/Shakings: 21 August
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Spark PHD welcomes back an old friend, CAANZ announces its international Effie judge, Healthy Life Media’s allergic reaction, Adshool students have something to crow about, The PR Shop goes corporate, TEDx announces its speaker line-up and Adobe appoints a new communicator.

News
Banking mirror on the wall, who’s the biggest spender of them all?
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Bankland is never short on action and rumours of National Bank’s shaky future look set to be fuelled by the latest Nielsen AIS figures on advertising spend by New Zealand banks. The ANZ NZ-owned brand spent the second lowest amount on advertising in the first half of this year compared to the other five banks, its $3.5 million paling in comparison to ANZ NZ’s ANZ brand, which clocked up the largest bill of all the banks at $15.3 million.

News
It’s payback time: Tequila\ and ANZ deliver pecuniary justice, vanquish IOUs with Facebook app
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Using your phone as a payment device is something that’s been talked about for years but rapidly increasing smartphone uptake means it is now starting to come to fruition in New Zealand. ASB and TSB have recently come out with updated mobile payment technology, and plenty of other companies like Swipe HQ, Google and MasterCard have their own iterations hoping to render the wallet an anachronism. Now ANZ has upped its activity in this space as well with a Facebook campaign by Tequila\ that aims to drive new registrations for its goMoney iPhone app.

News
ANZ adds to its high-profile sponsorship medal haul with three-year OIympics deal
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The cover story in the latest NZ Marketing discusses ANZ Group’s mission to win the hearts and minds of New Zealanders and mitigate the effects of inevitably sending the well-liked National Bank brand to the glue factory. It’s one mother of a marketing challenge. And the financial vultures are circling. But ANZ, a brand that’s long been at or near the bottom on the customer service/satisfaction league tables when compared to its competitors, is doing everything in its power to better connect with Kiwis by spending up large on above the line advertising, dropping rates, supporting communities, raising funds and snapping up a host of high-profile sponsorships. And it’s added another big one to the list by announcing a three-year deal with the New Zealand Olympic Committee.

Movings & Shakings
Movings/Shakings: 4 May
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May the fourth be with you as Contagion announces a creative promotion and a new piece of business, McDonald’s adds two to the grill, Rawdon Christie makes it an English breakfast, nzgirl finds its new general manager, Datamine welcomes a new geek, Sir Dryden Spring steps down and Phantom Billstickers crows about a new Auckland site.

News
ASB and ANZ duke it out on the new campaign trail—UPDATED
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There’s been no shortage of action in bankland recently, with agency shifts galore and fairly sizeable profits being announced by the big boys that could potentially lead to some fairly enthralling market-share battles this year. And one of the big ones is set to be between ASB and ANZ. 

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