The internet loves animals. According to CBS, a remarkable, nigh-on unbelievable, 15 percent of internet traffic is cat-related. And dogs probably aren’t far behind. Chuck in a celebrity or two and a well-made video and you’ve got all the ingredients required for modern-day marketing gold, as ASB can now attest after its promotional stunt for the ASB Classic tennis tournament received plenty of love.
Arianna Huffington, who in 2005 co-launched the Huffington Post, will be visiting New Zealand to attend a series of exclusive, invite-only events, including an evening dinner and a keynote address in Auckland on Friday 12 September. PLUS: win a ticket to see Huffington speak.