articles tagged 'Andy Blood'

You've heard the stories. Now read the book: Andy Blood shares some of Dave Walden's 'Quotable Intelligence'

  • Opinion
  • December 16, 2015
You've heard the stories. Now read the book: Andy Blood shares some of Dave Walden's 'Quotable Intelligence'
Cover illustration: Tracey Fox

To celebrate the launch of a new book featuring a who's who of the marketing world sharing their stories about the "larger-than-life and times of David 'Devo' Walden", we're republishing the entry from his long-time partner in crime at Whybin\TBWA, Andy Blood.

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Movings/Shakings: 2 September

  • Movings/Shakings, brought to you by Marsden Inch
  • September 2, 2014
  • StopPress Team
Movings/Shakings: 2 September

Industry happenings at Special Group, Colenso BBDO, Ipsos and Toybox.

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Hertz honoured, 2degrees appoints interim leader

  • Obituary
  • April 3, 2013
  • StopPress Team
Hertz honoured, 2degrees appoints interim leader

As the recovery mission for the submerged plane thought to be holding the bodies of Eric and Kathy Hertz kicks into gear, tributes are flowing for the 2degrees chief executive—and plans have been put in place by the company to continue his mobile mission.

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Mercury takes step in more useful direction with Good Energy Monitor—UPDATED

  • Marketing
  • April 2, 2013
  • Ben Fahy
Mercury takes step in more useful direction with Good Energy Monitor—UPDATED

Despite the huge amount of customer data energy companies have at their disposal, not many of them have used that data well to create useful tools for customers to manage their power consumption. Some might say that's because it's in the interests of energy companies for their customers to use more energy, even though it might not be in the best interests of society as a whole. But following in the footsteps of Powershop's useful online usage meters and hints on how to reduce consumption, Mercury Energy has also come to the utility party with a new product called the Good Energy Monitor, or GEM.

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Horse's Mouth: Andy Blood

  • Advertising
  • February 26, 2013
  • StopPress Team
Horse's Mouth: Andy Blood

After nine years at TBWA\, Andy Blood, one of the industry’s most awarded, respected and well-liked creative directors, is handing the reins to Toby Talbot. How’s that for disruption.

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Social scoreboard

Zavy and StopPress have worked together to create a scoreboard that compares how the top 25 traditional media advertising spenders in New Zealand have performed on social media over the past 30 days, updated in real time.

TBWA\ adds a couple more creatives to the coterie

  • Advertising
  • February 22, 2013
  • StopPress Team
TBWA\ adds a couple more creatives to the coterie

It's all go at TBWA\ at the moment, with Todd McLeay set to step into the big shoes of Dave Walden soon and Toby Talbot set to take over from Andy Blood in March. And, following on Steve Kane's shift, it's added two more DDB scalps, with Lisa Fedyszyn and Jonathan McMahon joining as creative directors.

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"I'm not retiring." Walden predicts great things

  • Advertising
  • February 8, 2013
  • Vincent Heeringa
"I'm not retiring." Walden predicts great things

Resigning Whybin's boss David Walden scotches rumours he's retiring, predicts tremendous years ahead for agency and self.

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TBWA\ gets the Kane

  • Advertising
  • January 23, 2013
  • Ben Fahy
TBWA\ gets the Kane

After seven years with DDB Group, and three in the role of experiential creative director, Steve Kane has taken a role as "a senior, multi-faceted creative director" at Whybin\TBWA, where he will work under executive creative director Andy Blood.

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In with the blue: ANZ and TBWA\ bank on the power of two—UPDATED

  • Advertising
  • September 27, 2012
  • Ben Fahy
In with the blue: ANZ and TBWA\ bank on the power of two—UPDATED

The fusing of two financial entities that between them have nearly half of the population on their books is a massive—and massively complicated—task, both logistically in terms of back-end systems and emotionally in terms of assuaging customers' fears through communications. It's been in the planning for a while, of course, and in response to yesterday's official announcement that ANZ would be phasing out the National Bank over the next two years, Whybin\TBWA is about to launch a big integrated campaign that "heralds the start of a new era for ANZ and reassures customers they will be getting the best of both worlds".

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TBWA\ strikes again with 100% Pure Ad Impact

  • Ad Impact
  • September 21, 2012
  • Ben Fahy
TBWA\ strikes again with 100% Pure Ad Impact

TBWA's 'The Mission Continues' for 2degrees took the annual Colmar Brunton Ad Impact award, and it's continued its winning streak by claiming victory in the August round for its 100% Middle-earth campaign for Tourism New Zealand.

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TBWA\ stamps its fantastical mark on New Zealand with 100% Middle-earth

  • Advertising
  • August 24, 2012
  • Ben Fahy
TBWA\ stamps its fantastical mark on New Zealand with 100% Middle-earth

The 100% Pure New Zealand campaign is now in its 13th year, is held up as a master-class in tourism marketing and has helped turn New Zealand into one of the strongest country brands in the world. And Tourism New Zealand is aiming to replicate the international influx of visitors following The Lord of the Rings trilogy with the release of a new global campaign by the Sydney and Auckland offices of Whybin\TBWA and Curious Film that "invokes the magic of Middle-earth".

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Darby continues his mission for 2degrees

  • Advertising
  • February 12, 2012
  • Cath Winks
Darby continues his mission for 2degrees

As 2degrees closes in on its millionth customer, Whybin\TBWA launches its latest 60 second brand TVC for them, The Mission Continues, with the inimitable Rhys Darby.

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Musical chairs continue as more surprising hires announced

  • Advertising
  • August 19, 2011
  • StopPress Team
Musical chairs continue as more surprising hires announced

It's tough to make a buck in the music industry these days. But those creative types can sometimes make a pretty penny if they sell their soul and head into advertising. And it seems a few musos have left their instruments behind for scamp pads and sharpies of late, with Dave Gibson joining DraftFCB, the Kids of 88 starting at Barnes, Catmur & Friends and P-Money coming on-board at TBWA\.

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TBWA\ and 2degrees wake the sleeping giant in Next Top Model, as MediaWorks trumpets solid June

  • Advertising
  • July 8, 2011
  • Ben Fahy
TBWA\ and 2degrees wake the sleeping giant in Next Top Model, as MediaWorks trumpets solid June

MediaWorks has been in the news a bit recently, with the unexpected departure of its TV wunderkind Jason Paris and continuing discussion about the sizable debts of its owner Ironbridge. But it's not all bad: its two-channel strategy appears to be paying off in terms of share, ad revenue is up and general manager of integration Melanie Reece says the "sleeping giant" of branded content and product placement is starting to wake up, as evidenced by the success of New Zealand's Next Top Model and the inclusion of new sponsors like 2degrees into the show. 

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Goodbyes, hellos and well dones...

  • Advertising
  • April 20, 2011
  • StopPress Team
Goodbyes, hellos and well dones...

...as Kerry Smith is farewelled; Tequila finds its new general manager after a lengthy search; Mango adds three new fruits; and one of The Sweet Shop's directors gets the nod for his film to premiere at the Cannes Film Festival. 

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