Browsing: Andy Bell

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Marketing needs a memory
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Rapp’s Andy Bell argues that many organisations suffer from a version of global amnesia, which means that customers constantly have to re-tell the same stories.

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Rapp Tribal hunts for dream-team, rings Bell
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In the latest example of the ongoing hostage swapping drama between DDB Group and Clemenger, DDB Group’s direct and digital arm Rapp Tribal has appointed AIM Proximity general manager, Colenso head of integration and ‘reality hacker’ Andy Bell as its new general manager.