articles tagged 'Andrew Reinholds'

Year in Review: Andrew Reinholds, OMD

  • Year in Review
  • December 27, 2016
  • StopPress Team
Year in Review: Andrew Reinholds, OMD

Every year, StopPress asks players in the local industry for their reflections on the marketing year that was. Here's what Andrew Reinholds, managing partner at OMD, has to say.

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Industry welcomes KPEX, but also asks a few questions

  • Media
  • October 9, 2015
  • Damien Venuto
Industry welcomes KPEX, but also asks a few questions

While yesterday's announcement by the nation's big four publishers about the creation of a joint ad exchange has largely been welcomed by the industry as positive move that could, if effective, serve to keep a bigger chunk of ad spend in the local market rather than feeding it into the international exchanges, it has also raised a few questions that will need to be answered as it comes into effect. We chat to the big brains at Countdown, Foodstuffs, OMD, Vivaki, Acquire Online, ANZA, Bauer and TVNZ about their thoughts on this move.

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Four of New Zealand's biggest media companies form ad exchange alliance, aim to take on Google and Facebook—UPDATED

  • Media
  • October 8, 2015
  • Damien Venuto
Four of New Zealand's biggest media companies form ad exchange alliance, aim to take on Google and Facebook—UPDATED

In a joint statement released earlier today, Fairfax Media, MediaWorks, NZME and TVNZ announced the launch of a new local advertising exchange service called the Kiwi Premium Advertising Exchange (KPEX), which will provide advertisers access to premium advertising inventory across each of the publishers' online properties. So will this give the local players the scale to compete with Facebook and Google's respective ad exchanges?

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Story IQ
Story IQ
Story IQ is a brand story consultancy. We help brands uncover the hidden, untold stories ...
Up-and-Comers
Up-and-Comers
We give the mic to the industry's future leaders to hear their thoughts on media, ...
Insight Creative
Insight Creative
Insight Creative specialises in shaping business stories out the core insights that often lie under ...
The Stoppies 2018
The Stoppies 2018
In February (Valentine's Day to be exact), StopPress gathered the industry for an evening of ...
Follow The Money
Follow The Money
Follow the money. It’s an axiom that journalists have believed in for years and a ...
Regional Rundown
Regional Rundown
StopPress takes a trip down the country to see who the audiences and agencies are ...
Beyond the Page 2018
Beyond the Page 2018
In conjunction with the MPA, the Beyond the Page series shows how some of the ...
Beneath the Surface
Beneath the Surface
In this series, brought to you by Microsoft, we talk to a conceptual photographer, illustrator ...
20/20 (tele)vision
20/20 (tele)vision
Media consumption is changing. But by how much?
The Hot List
The Hot List
Our rundown of the hottest shows, brands and creators in New Zealand media. 1. magazine ...
Cannes Lions 2017
Cannes Lions 2017
All the winners, the shortlists and the drama from this year's edition of advertising biggest ...
Bauer Beyond the Page
Bauer Beyond the Page
When it comes to creating branded content, there are few better in the Kiwi market ...
Merger Mania
Merger Mania
All our stories on the nation's two failed mergers in one place
The Indies
The Indies
Over the course of this series of articles, we look at how always-nimble indy agencies ...
AdRoll on automation
AdRoll on automation
Marketing automation is tipped to eventually become the only way advertising is traded in the ...
Game Changers
Game Changers
It’s all about PEOPLE. Join us as we discuss global insights, ideas and innovations from ...
TVNZ-NZ Marketing Awards 2015
TVNZ-NZ Marketing Awards 2015
Celebrating all the winners of the 2015 TVNZ-NZ Marketing Awards.
Future Tense
Future Tense
In a new series, StopPress talks to a range of newsmakers currently trying to shine ...
Beyond the Page
Beyond the Page
In conjunction with the MPA, the Beyond the Page series shows how some of the ...
Up Country
Up Country
In conjunction with News Works, the Up Country series talks with some of New Zealand's ...
Sounding off
Sounding off
As part of a content partnership with MediaWorks, we've asked a few of the company's ...
StopPress Podcasts
StopPress Podcasts
We sit down for a chat with industry leaders to find out what they're up ...

What's Next? Andrew Reinholds

  • What's next?
  • December 23, 2014
  • StopPress Team
What's Next? Andrew Reinholds

We asked some stalwarts a simple question. Here's what Andrew Reinholds, managing partner at OMD, had to say.

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Sky and the NZTA embrace the power of the .gif on BuzzFeed

  • Advertising
  • November 11, 2014
  • Damien Venuto
Sky and the NZTA embrace the power of the .gif on BuzzFeed

StopPress recently ran a story on how BuzzFeed is making moves in the Australasian market. And while most of the list-making juggernaut's activities are focused on the other side of the ditch, Kiwi businesses are also starting to experiment with the company's unique brand of native advertising, which holds such reverence for the power of the .gif. We look at what Sky and the NZTA are doing in this space.

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voices

Social scoreboard

Zavy and StopPress have worked together to create a scoreboard that compares how the top 25 traditional media advertising spenders in New Zealand have performed on social media over the past 30 days, updated in real time.

Roadshow Films and Snakk cause a mobile storm for movie promo

  • Advertising
  • September 4, 2014
  • Damien Venuto
Roadshow Films and Snakk cause a mobile storm for movie promo

Roadshow Films has brought an ominous tremble to Kiwis' smartphones with the launch of the mobile trailer of Into the Storm, the disaster film set to hit Kiwi cinemas on 4 September. The campaign, which has been running since 19 August and was pulled together by Snakk Media, takes over users’ smartphones by simulating a storm when certain websites are accessed.

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Movings/Shakings: 3 April

  • movingsshakings
  • April 3, 2013
  • StopPress Team
Movings/Shakings: 3 April

The MA announces its board members, Andrew Reinholds gets the Cannes call-up, Hauraki adds a couple of comedians, Impact PR shacks up with House of Travel, Kiwi expat Tom Markham heads to New York, and Prodigy signs Samuel Bennetts.

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Get with the programme: CAANZ pushes 'how-to' session for revamped Media Awards

  • Media
  • February 2, 2012
  • StopPress Team
Get with the programme: CAANZ pushes 'how-to' session for revamped Media Awards

Given the recent overhaul to the CAANZ awards programme, those hoping for glory at this year's Media Awards are being pushed in the direction of the ‘How to write an award winning entry’ workshop next Thursday so that entry writers can adapt to the changes.

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