Browsing: America’s Cup

News
Time for America’s Cup revenge: Vodafone creates mobile sailing game, gives kiwis chance to take on Jimmy Spithill
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On 25 September 2013, skipper Jimmy Spithill led Oracle Team USA to victory in the final race of the America’s Cup, orchestrating one of the unlikeliest comebacks in sporting history while simultaneously breaking the hearts of every Kiwi that had stopped working to watch the race. Undoubtedly, there are more than a few sailing fans who would go to great lengths to take on Spithill and reclaim New Zealand’s honour. So, in a new mobile campaign launched on 14 October, Vodafone is giving Kiwis a chance to do just that. But to take on Spithill in a live race, Kiwis first need to show their thumb-tapping prowess by playing Vodafone’s new America’s Cup-themed sailing game hosted on the microsite Vodafonesailing.co.nz.

News
Chokes all round
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An unfortunate coincidence perhaps, but it was chokes from all quarters on the Stuff website earlier this morning as the lead headline screamed about Emirates Team New Zealand’s America’s Cup loss while further down on the front page there was a story about a US doctor saving a lady who choked on a piece of meat.

News
Human socks and good-natured vandalism
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Westpac has put a few of its besuited bodies on the line and created a giant human red sock in Britomart to show their support for Emirates Team New Zealand. Who says bankers don’t have a heart? And elsewhere in America’s Cup land, a few cheeky Kiwis decided Larry Ellison’s place “needed some decoration,” so they added a few New Zealand flags.

Opinion
The Year in Review: Jeremy O’Brien
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With a new chief executive, a new joint venture with Sky, the highest rating show of the past ten years for New Zealand’s Got Talent, plenty of interest in branded content, and the march of mobile seeing new Ondemand apps on the horizon, it’s been a big year for TVNZ—and, after knocking newspapers off the top ASA spot and charting ten year highs for viewership, TV in general. Head of sales Jeremy O’Brien talks.