KPEX’s Richard Thompson and Dentsu Aegis Network’s Alex Radford have announced a new a digital consultancy business, Future State Consulting.
Browsing: Alex Radford
Self-service is common in supermarkets, petrol stations and at buffet restaurants, but not so much when it comes to producing content marketing pieces for publishing on a major website. And yet, this is exactly what Yahoo has been facilitating to certain selected clients over the last few months through the beta version of new native ad in-feed platform that it has recently made available to the wider market.
After a competitive pitch, Dentsu Aegis-owned iProspect has won the digital media account for Bigpipe, a stripped down naked broadband offering that’s part of Spark Ventures. Plus: chief executive Rod Snodgrass on the thinking behind the Spark Ventures strategy.
Rob O’Neill goes back to his tech roots, Maria Slade means business, Undertow Media lands in Auckland, Alex Radford heads to Consortium, Louise Richardson hangs up her NZ Woman’s Weekly hat, Josephine Mackenize joins Blockhead and The Sweet Shop adds another to its roster.
Shine’s Julian Andrews goes free range, APN announces its new Herald line-up, DDB welcomes back a prodigal duo, Admission admits many, TradeMe seeks out Vivaki, DraftFCB activates a rising star, Komli launches its mobile ad network, Ngage gets its FIX and Steve Price spruiks Panasonic’s smart TVs.
It is out with the old, and in with the new, in another exciting installment of “Who Goes Where?” TV3 loses feisty reporter Mihi Forbes to Maori TV, VENA NZ snaffles Grant Hyland from VIM, all the news from Fuse, NZ Geographic gets taken over internally – ouchies, a large benign growth in Traffic leads to Parnell relocation, viva la VivaKi, Botica Butler Raudon PR joins the Oriella stable, and this year’s new black – please welcome Tangerine Tango, soon to be seen everywhere.
Vivaki, the Publicis-owned group charged with managing the combined resource of Starcom, ZenithOptimedia and Razorfish, has announced three significant new leadership roles across Starcom and the group, with Alex Radford, Richard Thompson and Jo Reid all getting the call up.