Kiwi Property and 99 teamed up to deliver shoppers some fashion inspiration in the form of a 360-degree virtual reality runway show at shopping centres across the country.
It’s not Christmas until New World’s heart-warming Noel character makes an appearance, and this year he’s back to confuse more children, and even the police, in a madcap journey by 99.
Persuading half a million Kiwis to go online and opt-in sounds like Mission Impossible, especially when the track record’s not that good and the benefits are marginal. But that’s what Spark managed to do.
StopPress understands that 99 will serve as lead agency on the project, supported by Colenso BBDO and OMD.
StopPress understands that The Warehouse Stationery will be taking the production of its mailers in-house. PLUS: Spark Digital account moves to Shine.
Shine has added an energy client to its ledger with the win of the Genesis Energy account.
G.J. Gardner Homes is on a mission to make the home-building journey more enjoyable in its first campaign by 99’s content production unit, The Workshop.
StopPress sits down with the recent import that 99 managing director Paul Manning described as the most important appointment he’ll make this year.
Warehouse Stationery has placed 99 in charge of its CRM and business-to-business loyalty programme, BizRewards, and has also appointed 99PHD (an integrated service between 99 and PHD) as its agency in charge of digital media and search. PLUS: find out who the incumbents were.
In the past year, we’ve seen media organisations take advertising services in-house, with TVNZ Blacksand and NZME’s CreateMe, and now 99 is taking on the work of journalists, by launching its Newsroom, which will see it create editorial content marketing for its clients with a writer and editor. We talk to managing director Paul Manning about how the agency is taking on media organisations.
The Clemenger Group has strengthened its grip on the Spark account, with specialist retail agency 99 being appointed as the lead creative agency on the Spark Digital account.
All it took was an afternoon alone with the Sony Alpha 99 camera for me to fall in love with it (or at least like it as much as a man can like an inanimate object, without it being creepy). Sony completely hits it out of the park with this flagship full frame delight and as soon as I get a raise or win the Lotto (the latter is more likely) I’m buying into this system.