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Peeling back the layers of successful packaging
Packaging design is a complex web of factors that go far beyond beauty. Award-winning design agency, Milk outlines the key questions to consider when creating packaging.
StopPress
Marketing, advertising & media intelligence
Got a story? Emai1 editor@stoppress.co.nz
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NZME's chief executive officer Michael Boggs on the last year of radio and what's to come
With 2018 coming to an end, StopPress talks to Michael Boggs, NZME's chief executive officer, about the highs of radio in 2018, including on-air and online performance, as well as what's in store for NZME's 2019 offering.
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Managing brands in an uncertain world
A value is only a value if you’re willing to let it cost you something.
topics
Follow The Money
Follow the money. It’s an axiom that journalists have believed in for years and a ...
Regional Rundown
StopPress takes a trip down the country to see who the audiences and agencies are ...
Beyond the Page 2018
In conjunction with the MPA, the Beyond the Page series shows how some of the ...
Insight Creative
Insight Creative specialises in shaping business stories out the core insights that often lie under ...
Beneath the Surface
In this series, brought to you by Microsoft, we talk to a conceptual photographer, illustrator ...
20/20 (tele)vision
Media consumption is changing. But by how much?
The Hot List
Our rundown of the hottest shows, brands and creators in New Zealand media. 1. magazine ...
Cannes Lions 2017
All the winners, the shortlists and the drama from this year's edition of advertising biggest ...
Merger Mania
All our stories on the nation's two failed mergers in one place
Bauer Beyond the Page
When it comes to creating branded content, there are few better in the Kiwi market ...
The Indies
Over the course of this series of articles, we look at how always-nimble indy agencies ...
AdRoll on automation
Marketing automation is tipped to eventually become the only way advertising is traded in the ...
Game Changers
It’s all about PEOPLE. Join us as we discuss global insights, ideas and innovations from ...
TVNZ-NZ Marketing Awards 2015
Celebrating all the winners of the 2015 TVNZ-NZ Marketing Awards.
Future Tense
In a new series, StopPress talks to a range of newsmakers currently trying to shine ...
Beyond the Page
In conjunction with the MPA, the Beyond the Page series shows how some of the ...
Up Country
In conjunction with News Works, the Up Country series talks with some of New Zealand's ...
Sounding off
As part of a content partnership with MediaWorks, we've asked a few of the company's ...
StopPress Podcasts
We sit down for a chat with industry leaders to find out what they're up ...
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The collaborative approach: Woods Agency's Reuben Woods on tackling the world stage from Tauranga
When Reuben and Melissa Woods started Woods Agency in their spare bedroom in Papamoa Beach back in 2004, they only had one regular client, bedroom furniture company Design Mobel. Fourteen years on, their client list spans the length of New Zealand and into the Pacific Islands. We chat with Reuben about how they built an agency that focuses on developing regional companies into world-class brands.
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Breaking through the Chinese Wall
There’s an old Chinese proverb: “All things are difficult before they are easy”. Chinese Herald owner Lili Wang has turned the difficult task of breaking into the local Chinese market into a much easier proposition.
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