'These ad guys, those are the real heroes'

  • PopPress
  • December 9, 2014
  • StopPress Team
'These ad guys, those are the real heroes'

While many agencies are completely addicted to winning awards and use them as evidence of their ability to change the commercial fortunes of clients and attract staff, many of the call for entires campaigns for the awards take a much less serious approach. Axis had its brilliant Share the Love campaign, Strategy in Canada got a host of local agencies to take the proverbial out of the industry and now the ANDY's have added to the strain of self-awareness—and self-flaggelation—with a very funny campaign via Wieden + Kennedy that shows ad folk being praised for their unceasing bravery and commitment by an explosive ordnance disposal specialist, a surgeon and a firefighter. 

And there's even a pick-a-path video experience on the website where you can test your own bravery. 

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The Compendium: 14 December

  • PopPress
  • December 14, 2018
  • StopPress Team
The Compendium: 14 December

Our weekly wrap of good things, strange things, funny things and other things from inside the intertubes.

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