Mix tapes live on

  • PopPress
  • February 19, 2015
  • StopPress Team
Mix tapes live on

Advertising agency netplus is sharing the love with its clients—past, present and future—by resurrecting the cultural phenomenon that was the mix tape.

The agency embarked on a Valentine’s mission to cosy up to its clients by launching a website called ‘mixplus’, a digital interface where clients the agency loves, clients its lost and clients it wants can select different mix tapes after which the appropriate '80s tunes (sourced via SoundCloud) sing out from the computer.

As its website says:

“We’ve mixed up a few lovefests this year for our treasured current clients (heart you!), for those we’ve loved and lost (miss you!), and those we yearn to work with (want you!). Kick back, dig the mixes and feel the love.”

Its ‘Over the moon’ tape features classics like Love Song by the cure and The Way You Make Me Feel by Michael Jackson, while the tape labelled ‘Empty without you’ plays lost and loved type songs, with Baby Come Back by Player and Careless Whisper by George Michael. 

Last but not least is the more suggestive tape, labelled ‘Let’s make magic’, accompanied with the hilarious caption “Whenever we spot you at a conference or stalk your Facebook page our heart flutters and our pulse races. We know timing is everything. C’mon. Let’s get together and give it another chance”, this one includes tunes like I Want You, by Marvin Gaye, and Hello by Lionel Richie.

This is a community discussion forum. Comment is free but please respect our rules:

  1. Don’t be abusive or use sweary type words
  2. Don’t break the law: libel, slander and defamatory comments are forbidden
  3. Don’t resort to name-calling, mean-spiritedness, or slagging off
  4. Don’t pretend to be someone else.

If we find you doing these things, your comments will be edited without recourse and you may be asked to go away and reconsider your actions.
We respect the right to free speech and anonymous comments. Don’t abuse the privilege.

The Compendium: 18 January

  • PopPress
  • January 18, 2019
  • StopPress Team
The Compendium: 18 January

Our weekly wrap of good things, strange things, funny things and other things from inside the intertubes.

Read more
Next page
Results for

StopPress provides essential industry news and intelligence, updated daily. And the digital newsletter delivers the latest news to your inbox twice a week — for free!

©2009–2019 ICG Media. All rights reserved.
Use of this site constitutes acceptance of our Privacy policy.


Contact Vernene Medcalf at +64 21 628 200 to advertise in StopPress.

View Media Kit