From the backs of legs to the front of movies, ad creep is increasingly pervasive. And, in a stunt reminiscent of All Good Bananas' directional messaging in Kiwi supermarkets, advertisers have found a way to beam messages directly into tired travellers' brains through a device attached to train windows. New media innovation? Or new media violation?
StopPress is part of ICG. We work with clients like Woolworths New Zealand, All Good, Huffer, Liquorland, Resene, Citta Design, TVNZ, Spark and FCB on their event activations, in-store, in-office or out-of-home signage, content creation and vehicle wraps.