Year in Review: Daz and Ast, Flava

  • Year in Review
  • December 17, 2018
  • StopPress Team
Year in Review: Daz and Ast, Flava

1. Favourite local campaign that isn't yours

A: The Kupu app that was released around Māori Language Week. 

D: Mike King’s I Am Hope Tour across the country on scooters.

2. Favourite campaign that is yours

A: My campaign to be Woman’s Days Hottest Radio Hunk, although losing to a 60-year-old was a dent to the confidence.

D: Our Freaky Friday parody video.

3. Favourite international campaign

A: I liked Nike’s idea to run with Colin Kaepernick as the front man for their latest campaign, the video gave me chills.

D: The Drake, Pusha T and Kanye West beef proved to be very lucrative for all parties involved.

4. Least favourite campaign

A: Donald Trump?

D: Nike x Kaepernick.

5. Your own biggest success

A: Making it to breakfast radio.

D: Having a son, getting married and getting a house with my wife.

6. Most significant launch/innovation/thing of the year

A: I feel guilty even saying it... UberEats.

D: Uber Eats.

7. What should be un-invented?

A: Crocs.

D: All social media platforms... so I can re-invent them all and be mega rich.

8. Latest trend

A: Socks, everyone loves socks.

D: I’m a new dad, so I’ve already lost about 80% of all trendy particles in my body. Although I did see Kanye made 'Dad shoes' cool again...

9. Best brands

A: Nike, Adidas, Puma, Uber, Epic Games, PlayStation.

D: Marvel.

10. Best stoush

A: Conor McGregor vs Khabib Nurmagomedov, there’s a new king of the UFC.

D: The events of [Avengers] Infinity War.

11. Heroes

A: Jon Snow & Will Smith

D: The Avengers

12. Villains

A: The White Walkers & Gary McCormick (Woman’s Day Hottest Radio Hunk 2018)

D: Thanos 

13. What died in 2018?

A: Khalisi’s dragon & Bitcoin

D: 50 percent of all living creatures in the universe.

14. What’s the biggest mistake marketers will make in 2019?

A: Thinking it’s OK to write click-bait articles.

D: Assuming people know what “The Handmaid’s Tale” is...

15. How far in our future do you think The Handmaid’s Tale is?

A: I think Ready Player One is closer to reality than The Handmaid’s Tale, the virtual reality world is going to be next level! 

D: ...?

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Whittaker's divides the court of public opinion – but all for a good cause

  • Advertising
  • February 22, 2019
  • Caitlin Salter
Whittaker's divides the court of public opinion – but all for a good cause

On Monday, Whittaker’s launched its latest novelty chocolate-lolly mash up with a chocolatey answer to retro bakesale treat coconut ice. The Coconut Ice Surprise chocolate has a twist though, 20c from each block goes to Plunket – a charity which New Zealanders agree is a worthy cause. However, to relate the chocolate to the charity, Whittaker's has built the campaign around baby gender reveal parties, causing a backlash from the public who argue gender norms have expanded beyond blue for boys and pink for girls.

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