Thompson's rough period becomes Tui fodder

  • Opinion
  • June 27, 2011
  • StopPress Team
Thompson's rough period becomes Tui fodder

Alasdair 'Sick Problems' Thompson's attempts to clamber out of the huge hole he dug himself last week was a massive PR trainwreck. And you can always rely on Tui to embrace the media zeitgeist on its billboards to try to sell more beer.

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Whittaker's divides the court of public opinion – but all for a good cause

  • Advertising
  • February 22, 2019
  • Caitlin Salter
Whittaker's divides the court of public opinion – but all for a good cause

On Monday, Whittaker’s launched its latest novelty chocolate-lolly mash up with a chocolatey answer to retro bakesale treat coconut ice. The Coconut Ice Surprise chocolate has a twist though, 20c from each block goes to Plunket – a charity which New Zealanders agree is a worthy cause. However, to relate the chocolate to the charity, Whittaker's has built the campaign around baby gender reveal parties, causing a backlash from the public who argue gender norms have expanded beyond blue for boys and pink for girls.

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