Browsing: Opinion

Opinion
The ROI on Empathy
By

Maria Devereux was once a budding art director who to my colleagues appeared cheerful, hard-working and happily married. But what no-one knew was that on the…

Opinion
How to win at voice
By

Voice technology has come a long way since its inception. I vividly remember my dad proudly coming home with a new phone, and one of the…

Opinion
I hired the guy who brought a clown as a support person to a redundancy meeting. Here’s why.
By

You may of heard of the story that went viral in New Zealand and further abroad about an Auckland man who works in advertising and brought a clown as a support person with him to the redundancy meeting. DDB regional chief creative officer for Australia and New Zealand Damon Stapleton recently hired this man, and shares how the story struck him as an example of how creativity can change the rules of any situation and get your power back.

1 2 3 106