After long and illustrious lives, there are many who are ready to write the Global Ad Agencies’ obituary. And they do have a point - they’re facing some existential challenges, not least from the global technology giants. Richard Pook, general manager of Amplifi New Zealand, writes about the recent quarterly reporting season and demonstrates just how powerful these tech companies have become.
Why employers should apply mindfulness principles to fight our work stress crisis
With sick leave costs rapidly spiralling out of control due to work-related stress and burnout, mindfulness expert and former ad agency-owner Marisa Garau is bewildered to see how little Kiwi employers do to reduce stress on the work floor. CEO’s and business owners should stop attending shallow management workshops, since these have proven not to work at all: more than 30 percent of employees in New Zealand feel their level of stress has risen in the past five years. Instead, business leaders would be wise to apply a few sensible and highly practical mindfulness principles and help their employees grow into a self-confident, engaged and productive work force.