The Year in Review: Daniel Barnes

  • Year in Review brought to you by Marsden Inch
  • January 13, 2014
  • StopPress Team
The Year in Review: Daniel Barnes

Last year, Barnes Catmur and Friends finally ended Aussie dominance at the Campaign Asia Pacific Awards by becoming the first Kiwi agency to win the Australia/New Zealand Independent Agency of the Year category. In addition to this, the consistent indy team also won the Battle of the Ad Bands, showing that its creative streak also extends other disciplines. Given that the agency spent 2013 moving from strength to strength, it comes as no surprise that managing partner Daniel Barnes was positive, albeit laconic, in his assessment of the year.      

1) Favourite campaign that isn't yours

Tui Beer plumbing

2) Favourite campaign that is yours

Boundary Road's "Honesty Box"

3) Least favourite campaign

Launch of Obamacare

4) Your own biggest success

I recently filed something where I could find it again.

5) Most impressive performance


6) Biggest move


7) Best innovation

Logic Pro X

8) Best brands

Google, John Lewis, Jay Z

9) Best stoush

Hell vs Pizza Hut, Lorde vs Miley, Krugman vs Fergusson.

10) Heroes

Paul Krugman

11) Villains

Francis Underwood

12) Most memorable marketing moment 

Toby takes the lie detector test live at the Effies.

13) A few predictions for 2014

Fake traffic is the new subprime.

This is a community discussion forum. Comment is free but please respect our rules:

  1. Don’t be abusive or use sweary type words
  2. Don’t break the law: libel, slander and defamatory comments are forbidden
  3. Don’t resort to name-calling, mean-spiritedness, or slagging off
  4. Don’t pretend to be someone else.

If we find you doing these things, your comments will be edited without recourse and you may be asked to go away and reconsider your actions.
We respect the right to free speech and anonymous comments. Don’t abuse the privilege.

Whittaker's divides the court of public opinion – but all for a good cause

  • Advertising
  • February 22, 2019
  • Caitlin Salter
Whittaker's divides the court of public opinion – but all for a good cause

On Monday, Whittaker’s launched its latest novelty chocolate-lolly mash up with a chocolatey answer to retro bakesale treat coconut ice. The Coconut Ice Surprise chocolate has a twist though, 20c from each block goes to Plunket – a charity which New Zealanders agree is a worthy cause. However, to relate the chocolate to the charity, Whittaker's has built the campaign around baby gender reveal parties, causing a backlash from the public who argue gender norms have expanded beyond blue for boys and pink for girls.

Read more
Next page
Results for

StopPress provides essential industry news and intelligence, updated daily. And the digital newsletter delivers the latest news to your inbox twice a week — for free!

©2009–2019 ICG Media. All rights reserved.
Use of this site constitutes acceptance of our Privacy policy.


Contact Vernene Medcalf at +64 21 628 200 to advertise in StopPress.

View Media Kit