TVCs of the week: 1 July

  • TVC of the Week
  • July 1, 2014
  • StopPress Team
TVCs of the week: 1 July

Who's it for: Kia by Work Communications

Why we like it: Kia uses New Zealand's green landscape and pristine waters as a foil to office-based captivity, while simultaneously positing its latest offering as the chariot to carry you from the former to the latter.  

Who's it for: McDonald's by DDB and Goodoil

Why we like it: The message relayed by statistics is often dependent on who is doing the interpreting. And when the person presenting the information is wearing a suit and uses human beings as TV stands, then you have little choice but to trust what is being said. 

Who's it for: ANZ by Whybin\TBWA and Robber's Dog

Why we like it: ANZ's new TVC gives a literal depiction of the expression 'time is money' and illustrates that there might actually be some truth this cliche, which owes its existence to Benjamin Franklin.    

Who's it for: Sky Arena (Phoenix vs West Ham and Newcastle) by Sky

Why we like it: Sky spreads the word about the upcoming fixture between West Ham and the Wellington Phoenix by encouraging the players to engage in a bit of self-deprecating humour.


Who's it for: TV2 by Blacksand

Why we like it: Millen Baird gets New Zealanders fired up for the upcoming New Zealand vs Australia edition of The Amazing Race, and in the process accuses the our neighbours across the ditch of being smelly, dirty, lying cheaters.

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Whittaker's divides the court of public opinion – but all for a good cause

  • Advertising
  • February 22, 2019
  • Caitlin Salter
Whittaker's divides the court of public opinion – but all for a good cause

On Monday, Whittaker’s launched its latest novelty chocolate-lolly mash up with a chocolatey answer to retro bakesale treat coconut ice. The Coconut Ice Surprise chocolate has a twist though, 20c from each block goes to Plunket – a charity which New Zealanders agree is a worthy cause. However, to relate the chocolate to the charity, Whittaker's has built the campaign around baby gender reveal parties, causing a backlash from the public who argue gender norms have expanded beyond blue for boys and pink for girls.

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