TVCs of the Week: 1 April

  • TVC of the Week
  • April 1, 2014
  • Ben Fahy
TVCs of the Week: 1 April

Who's it for: Sky Next by DDB and the Sweet Shop

Why we like it: A good scheme for Sky to start up, and a very good spot to promote it. 

Who's it for: Pak 'n Save by DraftFCB

Why we like it: After the issues faced by its main rival Progressive Enterprises, Foodstuffs started beating a more patriotic drum. And, as per usual, Stickman has done that in rather entertaining fashion by coming up with his own inspired flag design. 

Who's it for: Starship Big Egg Hunt by Republik and Flux

Why we like it: Why this initiative needs two separate ads, we're not sure, but this nicely animated spot shows very clearly—and quite loudly—that 'the big eggs have arrived'. Extra points for the impressive poultry impersonation from Richard Simpson. 

This is a community discussion forum. Comment is free but please respect our rules:

  1. Don’t be abusive or use sweary type words
  2. Don’t break the law: libel, slander and defamatory comments are forbidden
  3. Don’t resort to name-calling, mean-spiritedness, or slagging off
  4. Don’t pretend to be someone else.

If we find you doing these things, your comments will be edited without recourse and you may be asked to go away and reconsider your actions.
We respect the right to free speech and anonymous comments. Don’t abuse the privilege.

Whittaker's divides the court of public opinion – but all for a good cause

  • Advertising
  • February 22, 2019
  • Caitlin Salter
Whittaker's divides the court of public opinion – but all for a good cause

On Monday, Whittaker’s launched its latest novelty chocolate-lolly mash up with a chocolatey answer to retro bakesale treat coconut ice. The Coconut Ice Surprise chocolate has a twist though, 20c from each block goes to Plunket – a charity which New Zealanders agree is a worthy cause. However, to relate the chocolate to the charity, Whittaker's has built the campaign around baby gender reveal parties, causing a backlash from the public who argue gender norms have expanded beyond blue for boys and pink for girls.

Read more
Next page
Results for

StopPress provides essential industry news and intelligence, updated daily. And the digital newsletter delivers the latest news to your inbox twice a week — for free!

©2009–2019 ICG Media. All rights reserved.
Use of this site constitutes acceptance of our Privacy policy.


Contact Vernene Medcalf at +64 21 628 200 to advertise in StopPress.

View Media Kit