TVCs of the Week: 11 September

  • TVC of the Week brought to you by Pluk
  • September 11, 2012
  • Ben Fahy
TVCs of the Week: 11 September's it for: New World by Colenso BBDO/.99 and Curious

Why we like it: Like its three parents, this spot celebrating New World's support of sport hits the mark. And extra points for bravery for referencing the nervous sporting poo in a supermarket ad.'s it for: TAB by Sugar & Partners and Robber's Dog

Why we like it: Pitch-perfect manly banter from the two bickering, betting mates. And while the office falling apart at the end is a bit OTT, such pratfalls (more here) are probably in step with the TAB's target market.'s it for: The New Zealand Herald by DraftFCB and Assembly

Why we like it: A simple but effective way of showing the role newspapers have played—and continue to play—in keeping Kiwis informed. And for all the trainspotters out there, it also involves some impressive animation trickery.'s it for: Alzheimer's NZ by Doublefish and Lala Rolls.

Why we like it: Alzheimer's is a terrible affliction. And this moody spot dramatises how it can affect sufferers—and how they can be helped through early intervention.'s it for: Freeview by True and Flying Fish

Why we like it: Nothing like referencing the underarm incident and dressing in beige to catch Kiwi's attention. Who's it for: Max by Y&R and Tony Drayton

Why we like it: We tend to agree with Bob Jones' take on fashion, but the in/out formula is what it's all about—and it looks purty. 

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How is this still a thing? The simple excitement of inflatable advertising

  • Advertising
  • September 16, 2019
  • Courtney Devereux
How is this still a thing? The simple excitement of inflatable advertising

Our advertising landscape continues to rotate around the growth of digital and how digital can be used to further capture the attention of viewers. Yet there is one type of adverting so simple, so primal, so no-nonsense that even in this computer-run society it has survived. We’re talking here about inflatable, or balloon, advertising.

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