Tui honours year-round fools and foolishness

  • TVC
  • April 5, 2010
  • Ben Fahy

Youtube Video

Who it's for: Tui Blond by Saatchi & Saatchi.

Why we like it: Tui sticks to what it knows and dishes out a few home truths and cheeky social observations on the Kiwi zeitgeist for April Fools, focusing on the many fools and some of the head-shaking foolishness recently seen in our fine land. And, slightly worryingly, it's a fairly good summation of the biggest stories seen in the media over the last few months. Fools, the lot of you! And it's all the media's fault.

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Is consolidation the way of the future?

  • Advertising
  • January 18, 2019
  • Caitlin Salter
Is consolidation the way of the future?

The tail end of 2018 brought with it some major announcements between media companies and the booming out-of-home market. Nearly two months since NZME and Go Media enacted their partnership and MediaWorks and QMS Media announced their proposed merger, we have a chat with media agencies to see whether the latest developments are a sign of things to come.

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