Teasing the teaser

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  • August 4, 2014
  • StopPress Team
Teasing the teaser

The country's last major teaser campaign aimed to get people talking about the pros and cons of money in the lead up to the launch of BNZ's 'Be good with money' brand. And we've noticed another one recently, with a few unbranded Adshels featuring a man standing in a field surrounded by mountains popping up around Auckland. At first, it looks like another ad for a male clothing brand. But it's not. So in the spirit of teasing, we've decided to let our dear readers guess who it might be for. The first to answer correctly will receive a copy of yesterday's Herald and a 70g packet of Wattie's Spicy Pumpkin Squeeze and Stir soup. 

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Social responsibility: Facebook in the aftermath of the Christchurch mosque terror attack
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Social responsibility: Facebook in the aftermath of the Christchurch mosque terror attack

Friday 15 March started out as a day of hope in New Zealand. Social media was awash with posts, images and stories about the nation’s teenagers taking to the streets to demand action on climate change. Tens of thousands of school students took part in the demonstrations, which stretched the length of the country from Southland to the Bay of Islands. However, by late afternoon, social media was filled with a completely different nationwide movement: an outpouring of grief about the Christchurch mosque terror attack.

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