Sweaty Masterchefs! Arrogant judges! Exploding blenders! Flaming pans!

  • TVC
  • February 1, 2010
  • Ben Fahy

Youtube Video

Who it's for: TVNZ's launch of Masterchef NZ

Why we like it: A dash of culinary arrogance and head shaking from the judges, a pinch of sweaty anguish from the competitors and slow motion shots of exploding blenders and flaming pans makes for a top notch foodie teaser. And it was created by TVNZ's own internal creative services.

Youtube Video

It's been around for a while, but it still deserves an airing (even though lamb shanks seem like a rather strange takeaway item to order from a pizza joint).

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Gray Matters: going carbon neutral, sports and sponsorships, paywalls and agency collaborations

  • Voices
  • February 22, 2019
  • Graham Medcalf
Gray Matters: going carbon neutral, sports and sponsorships, paywalls and agency collaborations

Graham Medcalf takes a look at the week that was, covering The Warehouse's carbon neutral claims, Westpac's stadium sponsorship coming to an end, NZ Herald's paywall plans, MediaWorks' cyber investigation, agencies working together, marketer's priorities, and the accuracy of viewership numbers.

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