NZ-made software slinks into UK market

  • Marketing
  • October 19, 2009
  • StopPress Team
NZ-made software slinks into UK market

actionstepIf you’ve got a product for facilitating customer relationship management that gets results, the big hurdle is to get global distribution. ActionStep, a leading New Zealand Software as a Service (SaaS) provider, has signed an agreement with UK-based Deskforce to deliver ActionStep’s CRM+ hosted solution to its 20,000+ customer base in the UK and continental Europe.

Deskforce has built a network of accredited Managed Service Providers and provides them with the latest SaaS desktop management tools. ActionStep’s CRM+ package integrates seamlessly into Deskforce’s established product portfolio. CRM+ lets you manage marketing campaigns, events and prospects, update sales activities and databases all with a few clicks.

crm

Wanna know more? View the video introduction to CRM+ at www.actionstep.com/products/crm

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Whittaker's divides the court of public opinion – but all for a good cause

  • Advertising
  • February 22, 2019
  • Caitlin Salter
Whittaker's divides the court of public opinion – but all for a good cause

On Monday, Whittaker’s launched its latest novelty chocolate-lolly mash up with a chocolatey answer to retro bakesale treat coconut ice. The Coconut Ice Surprise chocolate has a twist though, 20c from each block goes to Plunket – a charity which New Zealanders agree is a worthy cause. However, to relate the chocolate to the charity, Whittaker's has built the campaign around baby gender reveal parties, causing a backlash from the public who argue gender norms have expanded beyond blue for boys and pink for girls.

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